Communication Arts Major: Digital Media Option (B.A.)

https://manchester.unh.edu/program/ba/communication-arts-major-digital-media-option

Students choosing the Digital Media option use coursework and hands-on learning to explore the intersections of technology, creativity and artistry with a focus on audio, video and web-based media. Students gain a comprehensive overview of the different stages of a digital media project, from writing and pre-production through production and post-production. Courses cover topics such as web authoring and multimedia, audio and video production, social media and public relations, ethics and law in the digital age, and motion graphics. An internship in the area of digital media is required.

 For more information, contact Jeff Klenotic, program coordinator or contact the UNH Manchester Office of Admissions, (603) 641-4150.

Degree Requirements

Minimum Credit Requirement: 128 credits
Minimum Residency Requirement: 32 credits must be taken at UNH
Minimum GPA: 2.0 required for conferral*
Core Curriculum Required: Discovery & Writing Program Requirements
Foreign Language Requirement: Yes

All Major, Option and Elective Requirements as indicated.
*Major GPA requirements as indicated.

Major Requirements

Students must complete all of the Communication Arts major requirements and will work with their academic advisor to select courses that also satisfy option requirements.

Digital Media Option Requirements

The option in Digital Media consists of 24 credits as distributed below. Note that some courses may also be used to fulfill the requirements of the Communication Arts major. Courses applied to the option must be completed with a minimum grade of C- and overall GPA of 2.0. Transfer students must complete a minimum of 12 credits, including the Digital Media Internship, at UNH Manchester.

I. Select three of the following (one must be COMP):12
COMP 405
Introduction to Web Design and Development
COMP 415
Mobile Computing First and For Most
CA 500
Media Writing
CA 514
Fundamentals of Video Production
CA 515
Advanced Video Production
CA 517
Fundamentals of Audio Prod
CA 518
Advanced Topics in Digital Media Production
II. Select one of the following:4
CA 531
History and Organization of Advertising
CA 540
Public Relations
CA 542
Social Media for Organizations and Business
COMP 560
Ethics and the Law in the Digital Age
III. Select one of the following:4
CA 610
Communication Technologies and Culture
CA 720
Seminar 1
CA 795
Independent Study 1
IV. Complete one, four-credit Digital Media Internship with advisor approval
CA 501Internship/Communication in the Urban Community 14
Total Credits24
1

 Topic must be related to digital media

This degree plan is a sample and does not reflect the impact of transfer credit or current course offerings. UNH Manchester undergraduate students will develop individual academic plans with their professional advisor during the first year at UNH.

Sample Course Sequence

Plan of Study Grid
First Year
FallCredits
UMST 401
or UMST 402
 First Year Seminar
or Transfer Seminar
 1-2
ENGL 401 First-Year Writing 4
CMN 455 Introduction to Media Studies 4
Discovery Course 4
Elective 4
 Credits17-18
Spring
Quantitative Reasoning 4
CMN 456 Propaganda and Persuasion 4
Discovery Course 4
Elective 4
 Credits16
Second Year
Fall
Foreign Language 4
CMN 457 Introduction to Language and Social Interaction 4
Major Elective 4
Discovery Course 4
 Credits16
Spring
Foreign Language 4
Major Elective 4
Major Elective 4
Discovery Course 4
 Credits16
Third Year
Fall
Major Elective 4
Discovery Course 4
Elective 4
Elective 4
 Credits16
Spring
Major Elective 4
Discovery Course 4
Elective 4
Elective 4
 Credits16
Fourth Year
Fall
Major Elective 4
Discovery Course 4
Elective 4
Elective 4
 Credits16
Spring
Major Elective 4
Discovery Course 4
Elective 4
Elective 4
 Credits16
 Total Credits129-130

Upon completion of the Communication Arts program, students will be able to:

  • Analyze how creativity, artistry, narrative, identity, persuasion, and ethics shape messages and relationships produced within a variety of social, organizational, and industry contexts.
  • Demonstrate knowledge and skills that give them expertise and proficiency in areas such as human relations, social media, digital video, audio production, graphic design, writing, and speaking.
  • Know the history of communication practices and understand how media technologies and messages have impacted societies, cultures, organizations, and businesses.
  • Effectively research and creatively explore communication practices, experiences, and trends using high quality sources of information, multiple modes of inquiry, and multiple presentation formats.
  • Identify professional interests or career paths by working with the Internship and Career Planning Office and by engaging with communication settings outside the classroom through internships, service learning, field trips, and independent studies.