Communication Arts Major (B.A.)

http://manchester.unh.edu/academics/degree-programs/communication-arts

Communication Arts majors explore the creativity, artistry, and impact of human communication. The program offers a rich variety of learning experiences, including:
 
  • Working with cutting-edge digital media in state-of-the-art sound and video production studios and a high-definition editing suite with full Adobe creative cloud access.
  • Discovering how communication theories and practices shape personal identity, social skills, professional relationships, and human relations.
  • Enhancing your media writing, social media, public relations, and strategic communication skills.
  • Exploring the history of media using a super-tech screening room with surround sound.
  • Developing hands-on research activities, creative media projects, and internship experiences that link students with businesses, nonprofits, and the community.
To complete the major, students can take courses from across the Communication Arts curriculum, or they may choose to focus their coursework in one of four suggested areas of study: Cinema and Media Arts*, Digital Media*, Human Relations*, or News and Public Relations.
 
A degree in Communication Arts prepares students for today’s communication-driven society. The program offers students the knowledge and skills they need to succeed as professional communicators, media artists, and entrepreneurs working in a variety of careers. Our alumni have gone on to work in fields such as radio, television, film, web, digital video, corporate communications, journalism, public relations, social media, advertising, sales, strategic communication, audience research, counseling, conflict mediation, human resources, and more. A Communication Arts degree also creates pathways to careers in government, social services, public education, and community affairs, where employers seek graduates who can think creatively and communicate effectively to a variety of audiences and constituents.
 

Communication Arts faculty bring exceptional expertise to the classroom and are actively engaged in their own creative and scholarly work. They regularly share their knowledge with audiences around the state, the country, and the world. Some are also experienced professionals who bring current, real-world knowledge from the workplace to the classroom. In addition to classroom instruction, the program also provides students with exceptional access to experiential learning opportunities (internships, community-based research, service learning, and media production projects) that occur within real-life settings.

*

Cinema and Media Arts, Digital Media, and Human Relations are Degree Options that appear on the official UNH transcript and diploma. The specific requirements for each Degree Option are presented elsewhere in this catalog. Students are encouraged to contact the communication arts program coordinator or their academic advisor to discuss whether a Degree Option is the right choice for them.

Degree Requirements

Students must complete a minimum of 128 credits and satisfy the University's Discovery Program and foreign language requirements. Communication Arts (CA) majors must complete 10 courses (40 credits) and maintain a minimum overall grade point average of 2.0 in the major. Transfer students must complete at least 20 credits in the Communication Arts major at UNH. Communication Arts majors may use up to two CMN and/or CA courses toward both the Communication Arts major and UNH Discovery Program requirements. Degree requirements for the major are presented below.

I. Required Core Courses 1
CMN 455Introduction to Media Studies4
CMN 456Propaganda and Persuasion4
CMN 457Introduction to Language and Social Interaction4
II. Selected Coursework
Select three courses from area A, two from area B, two from area C 228
Total Credits40
1

Students must earn a "C" or better in each course to satisfy CA degree requirements.

2

Students must earn a "C-" or better in each course to satisfy CA degree requirements.

A. Communication Practices

Select three of the following:12
Manipulating Media: Exploring Image and Sound Aesthetics
Introduction to Public Speaking
Media Writing
Internship/Communication in the Urban Community
Image and Sound
Techniques for News Reporting
Film Criticism
Gender
Relational Violence
Conflict in Relational Communication
Screenwriting
Fundamentals of Video Production
Advanced Video Production
Speechwriting
Fundamentals of Audio Prod
Advanced Topics in Digital Media Production
Advanced Screenwriting
Special Topics in Applied Communication
Graphic Design I
Graphic Design II
Multimedia: Introduction and Applications
Explorations
Counseling
Total Credits12

B. Communication Practices: Organization, History, and Policy

Select two of the following:8
Media Programming
Organization of Newswork
History of Film
History and Organization of Advertising
Typography I
Typography II
Health Communication
Communicating in Families
Public Relations
Social Media for Organizations and Business
Special Topics in Communication Organization, History, and Policy
21st Century Journalism: How the News Works
Total Credits8

C. Communication Practices: Theory and Research

Select two of the following:8
Research Methods in Media
Exploring Relationships
Communication Technologies and Culture
Theories of Relational Communication
Narrative
Communication and Power
Film History/Theory and Method
Documentary
Seminar
Independent Study
Total Credits8

Capstone Requirement

The capstone requirement will be satisfied in a student's senior year by completion of a specific four-credit capstone course at the 600 or 700 levels. Students may not enroll in a capstone course until they have completed all three CA program core courses (CMN 455 Introduction to Media Studies, CMN 456 Propaganda and Persuasion, and CMN 457 Introduction to Language and Social Interaction) and all CA Area A and Area B requirements. The capstone course can also fulfill an Area C course requirement.

The capstone experience offers seniors an opportunity to synthesize and apply knowledge and skills gained throughout their communication arts major coursework. The capstone course requires students to conduct an original research study, a creative media project, an internship, community-based research, or an advanced service learning project in communication arts under the close supervision of a communication arts faculty member. Students are strongly encouraged to share their capstone projects with the larger UNH community through participation in the Undergraduate Research Conference, a presentation in the Brown Bag lunch series, publication in the UNH undergraduate journal Inquiry, or presentation in some other public venue. Students should work closely with their advisers to make sure the capstone requirement has been satisfied.

Courses that satisfy this requirement include, but are not limited to:

CA 601Exploring Relationships4
CA 612Narrative4
CA 614Communication and Power4
CA 615Film History/Theory and Method4
CA 720Seminar4
CA 795Independent Study4

Suggested Areas of Study

Students may choose courses from across the Communication Arts curriculum, but those wishing to meet specific academic or professional goals may plan coursework using one of the pathways suggested below. Please note that these are "suggested" areas of study that may be used to help plan courses but will not appear on the student's official UNH transcript. Students who wish to complete a Degree Option that appears on their transcript will find the specific requirements for each Option elsewhere in this catalog. Students are encouraged to contact the communication arts program coordinator or schedule an appointment with their academic advisor to discuss whether a Degree Option is the right choice for them.

Cinema and Media Arts

CA #444Manipulating Media: Exploring Image and Sound Aesthetics4
CA 500Media Writing4
CA 501Internship/Communication in the Urban Community4
CA 502Image and Sound4
CA #504Film Criticism4
CA 512Screenwriting4
CA 514Fundamentals of Video Production4
CA 515Advanced Video Production4
CA 517Fundamentals of Audio Prod4
CA 518Advanced Topics in Digital Media Production1-4
CA #519Advanced Screenwriting4
CA 522Graphic Design I4
CA 523Graphic Design II4
CA #525Media Programming4
CA 527History of Film4
CA 531History and Organization of Advertising4
CA 532Typography I4
CA 533Typography II4
CA #600Research Methods in Media4
CA 615Film History/Theory and Method4
CA 618Documentary4
CA 720Seminar4

Digital Media

CA 500Media Writing4
CA 501Internship/Communication in the Urban Community1-4
CA 502Image and Sound4
CA #504Film Criticism4
CA 514Fundamentals of Video Production4
CA 515Advanced Video Production4
CA 517Fundamentals of Audio Prod4
CA 518Advanced Topics in Digital Media Production1-4
CA 522Graphic Design I4
CA 523Graphic Design II4
CA 531History and Organization of Advertising4
CA 532Typography I4
CA 533Typography II4
CA 540Public Relations4
CA 542Social Media for Organizations and Business4
CA 610Communication Technologies and Culture4
CA 720Seminar4

Human Relations

CA 501Internship/Communication in the Urban Community1-4
CA 506Gender4
CA 507Relational Violence4
CA #508Conflict in Relational Communication4
CA 537Health Communication4
CA 539Communicating in Families4
CA 601Exploring Relationships4
CA #611Theories of Relational Communication4
CA 612Narrative4
CA 614Communication and Power4
CA 720Seminar4

News and Public Relations

CA 450Introduction to Public Speaking4
CA 500Media Writing4
CA 501Internship/Communication in the Urban Community1-4
CA #503Techniques for News Reporting4
CA #516Speechwriting4
CA 517Fundamentals of Audio Prod4
CA #525Media Programming4
CA #526Organization of Newswork4
CA 531History and Organization of Advertising4
CA 540Public Relations4
CA 542Social Media for Organizations and Business4
CA #600Research Methods in Media4
CA 610Communication Technologies and Culture4
CA 618Documentary4
CA 720Seminar4
ENGL 53421st Century Journalism: How the News Works4

 For more information, contact Jeff Klenotic, program coordinator, at (603) 641-4130 or jeffrey.klenotic@unh.edu, or contact the Office of Admissions, (603) 641-4150.