Business and Technology
Business and Technology programs help students develop a solid understanding of today’s complex work environments and current approaches used in industry. From industry growth and job stability to competitive salaries and a versatile range of niche sectors, careers in business and technology have mass appeal. We educate and inspire those who are meeting complex challenges, advancing business and technology practices, and driving economic growth within our communities.
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- Accounting (ACCT)
- Applied Studies (APST)
- Communication (COM)
- Computer/Information Tech (CMPL)
- Data Analytics (DAT)
- Entrepreneurship (ENT)
- Finance (FIN)
- Hotel, Restaurant, Travel (HRT)
- Human Resource Management (HRM)
- Interdisciplinary Studies (IDIS)
- Leadership (LD)
- Management (MGMT)
- Marketing (MKT)
- Operations Management (OPS)
- Public Administration (PADM)
- Supply Chain Management (SCM)
Accounting (ACCT)
ACCT 532 - Financial Accounting
Credits: 4
This course provides a study and overview of accounting theory, practice, issues, and objectives. The course focuses on the proper interpretation of financial information to understand the financial condition of any type of organization. The course may cover the nature, function, and environment of accounting, the basic accounting statements, and key financial accounting ratios. Excel proficiency is expected prior to enrollment in this course. Students should consider completing CMPL 402 Excel if they have not completed an Excel course in transfer.
Prerequisite(s): MTH 402 with a minimum grade of D- or MATH 502G with a minimum grade of D-.
Equivalent(s): ACCT 511G, MGMT 511G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate the ability to properly record financial transactions according to GAAP.
- Describe the key components and functions of the four different financial statements.
- Create financial statements for a sample organization according to specifications.
- Interpret how financial statements inform business decisions.
ACCT 533 - Managerial Accounting
Credits: 4
This course builds upon fundamental knowledge developed in ACCT 532 Financial Accounting. Students apply the concepts and methods of managerial accounting. Students will learn the differences between variable, fixed and mixed costs. Fundamental ethical principles of accounting as applied in real-world situations will be examined. Topics may include the business environment, cost concepts and classifications, job-order costing, process costing, cost behavior, relationships to volume and profits, variable costing, activity based costing, profit planning, standard costs, relevant costs, applications of differential cost analysis, cash flows, and economic value added.
Prerequisite(s): (MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D-) and (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-).
Equivalent(s): ACCT 515G, MGMT 510G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Prepare and analyze business reports to assist in interpretation of company performance.
- Distinguish the difference between variable, fixed, and mixed costs.
- Assess the financial performance of public companies relative to their industries according to [defined standards ].
- Present financial information to a non-accounting audience using plain language.
- Describe fundamental ethical principles of accounting as applied in real-world situations.
ACCT 550 - Accounting Information Systems
Credits: 4
Accountants use, evaluate, and control information systems as a core dimension of their work with financial data. Information systems shape the capture, processing, and communication of accounting data in organizations. This course provides a thorough introduction to the ways that accounting and information systems intersect. Students may explore both the conceptual and the practical aspects of accounting information systems, including effective communication of information systems needs, the design and development of such systems, and the evaluation of their effectiveness. The dimensions of security, controls, and auditing may be addressed.
Prerequisite(s): ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-.
Equivalent(s): ACCT 550G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify how accounting information systems can be designed and developed as effective tools for business.
- Distinguish and analyze appropriate security, auditing and control mechanisms within accounting systems.
- Summarize the ethical factors that apply to the ways accounting information systems are implemented.
- Describe how accounting information systems are implemented differently across various industries.
- Demonstrate how to effectively communicate the specifications for information system needs in an organization.
ACCT 600 - Intermediate Accounting I
Credits: 4
In this course, students expand their understanding of the accounting process and of reporting. Students will demonstrate how depreciation, impairments, and depletion are relevant to business operations and management decision making. The course builds the conceptual framework for generally accepted accounting principles, which may cover the accounting cycle, net income, financial statement preparation, measuring equity, current assets including cash, receivables, and inventories, as well as depreciation, impairments, and depletion.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (ACCT 533 with a minimum grade of D- or ACCT 515G with a minimum grade of D- or MGMT 510G with a minimum grade of D-).
Equivalent(s): ACCT 600G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Produce standard accounting reports according to Generally Accepted Accounting Principles (GAAP) inclusive of income reporting, cash flow, receivables, investments, and inventory.
- Demonstrate how the Time Value of Money (TVM) is operationalized in a business context.
- Demonstrate how depreciation, impairments, and depletion are relevant to business operations and management decision making.
- Evaluate the ethical implications of accounting standards, reporting, and processes.
ACCT 601 - Intermediate Accounting II
Credits: 4
In the second half of the intermediate accounting sequence, students may develop a greater understanding of the principles that dictate accounting applications and will apply those principles in increasingly advanced scenarios. Students will apply accounting principles to the development of individual pensions, employee benefit plans, shareholders equity, and the disposition of operational assets. The course also places emphasis on developing advanced spreadsheet techniques and research capabilities.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (ACCT 533 with a minimum grade of D- or ACCT 515G with a minimum grade of D- or MGMT 510G with a minimum grade of D-) and (ACCT 600 with a minimum grade of D- or ACCT 600G with a minimum grade of D-).
Equivalent(s): ACCT 601G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Differentiate the features and functions of investments, bonds, long-term notes, and leases according to how they are used to make business decisions and planning.
- Demonstrate how accounting principles are applicable to the preparation of income taxes.
- Apply accounting principles to the development of individual pensions, employee benefit plans, shareholders equity, and the disposition of operational assets.
- Develop and adjust the statement of cash flows for selected financial scenarios.
- Interpret and analyze the ethical implications of situation-based accounting practice according to GAAP Financial Ethical Standards.
ACCT 629 - Cost Accounting
Credits: 4
This course covers cost and management accounting environments and various cost management systems which contribute to financial decisions. Students may apply general principles of activity-based cost systems, capital budgeting, and financial management to the financial objectives of an organization. The course helps students develop and use short and long-term organizational performance measures to determine organizational needs.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (ACCT 533 with a minimum grade of D- or ACCT 515G with a minimum grade of D- or MGMT 510G with a minimum grade of D-) and (FNC 665 with a minimum grade of D- or MGMT 613G with a minimum grade of D-).
Equivalent(s): ACCT 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Attribute how cost and management accounting environments and various cost management systems contribute to financial decision making in an organization.
- Apply general principles of activity-based cost systems, capital budgeting, and financial management to the financial objectives of an organization.
- Relate special production issues and quality concepts to cost accounting.
- Accurately complete job orders and process cost systems according to cost accounting methods.
- Develop and use short and long-term organizational performance measures to determine organizational needs.
ACCT 635 - Taxation
Credits: 4
This is an introductory course in Federal income tax law relating to individuals and businesses, including proprietorship, partnership and corporation. Topics may include gross income, deductions, losses, tax credits, property transactions, deferred compensation, tax planning and preparation of tax returns.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (ACCT 533 with a minimum grade of D- or ACCT 515G with a minimum grade of D- or MGMT 510G with a minimum grade of D-) and (ACCT 600 with a minimum grade of D- or ACCT 600G with a minimum grade of D-) and (ACCT 601 with a minimum grade of D- or ACCT 601G with a minimum grade of D-).
Equivalent(s): ACCT 612G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Compare and contrast different types of taxable entities and classify their respective taxable and non-taxable income items.
- Identify deductions for and from gross and taxable income.
- Prepare simple individual and corporate tax returns according to the applicable rules and requirements of the taxable entity.
- Propose, explain, and apply various tax planning strategies for different individual and corporate situations.
- Articulate fundamental ethical principles of tax preparation.
ACCT 705 - Advanced Accounting
Credits: 4
This course is designed to familiarize students with advanced accounting concepts such as foreign currency translations, accounting for consolidations, and partnerships. Students will practice accurately and appropriately journalizing transactions related to these and other advanced accounting scenarios, such as liquidation and reorganization according to GAAP standards. Upon completion of this course, students may articulate why businesses might use such strategies, as well as how to conduct accounting ethically in complex accounting situations.
Prerequisite(s): ACCT 601 with a minimum grade of D- or ACCT 601G with a minimum grade of D-.
Equivalent(s): ACCT 602G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze the roles and responsibilities of accountants in managing higher-level accounting issues, including ethical concerns for complex problem-solving.
- Accurately execute the journal entries required for business consolidations, foreign currency translations, liquidation, and reorganization according to GAAP standards.
- Demonstrate the accounting treatment and practice for journalizing the entries required upon partnership formation, capital distribution, and dissolution.
- Illustrate how trusts and estates are used within a business setting. 5.Propose the various liquidation and reorganization strategies available to businesses and journalize the necessary transactions accordingly.
ACCT 710 - Governmental and Not-For-Profit Accounting
Credits: 4
The purpose of this course is to familiarize students with the basic differences between accounting for profit-driven entities and accounting for governmental or not-for-profit organizations. The course will help students distinguish how fund accounting for governmental entities operates, including the general fund, capital projects fund, and special revenue fund. Students may learn to identify and implement best practices in accounting within governmental or not-for-profit organizations, in keeping with the regulatory and ethical context of such practices.
Prerequisite(s): ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-.
Equivalent(s): ACCT 603G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify which entities qualify as governmental or not-for-profit organizations according to applicable corporate structures.
- Distinguish how fund accounting for governmental entities operates, including the general fund, capital projects fund, and special revenue fund.
- Journalize common transactions specific to governmental entities according to regulatory and ethical contexts. 4.Complete financial statements for a governmental entity according to how they be should used and disclosed to the public.
- Analyze best practices for accounting in not-for-profit organizations and produce appropriate documentation of common transactions for these entities.
ACCT 720 - Auditing
Credits: 4
This course focuses on the principles and practice of investigating a business's financial statements and supporting financial documents. Students will interpret and explain the roles, responsibilities, procedures, ethical codes, and legal environment of the auditor in business operations according to Generally Accepted Auditing Standards (GAAS). Topics may include roles and responsibilities of the auditor, types of audits, auditing standards, internal control and professional ethics.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (ACCT 533 with a minimum grade of D- or ACCT 515G with a minimum grade of D- or MGMT 510G with a minimum grade of D-) and (ACCT 600 with a minimum grade of D- or ACCT 600G with a minimum grade of D-) and (ACCT 601 with a minimum grade of D- or ACCT 601G with a minimum grade of D-).
Equivalent(s): ACCT 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Interpret and explain the roles, responsibilities, procedures, ethical codes, and legal environment of the auditor in business operations according to Generally Accepted Auditing Standards (GAAS).
- Employ standard auditing methodology and design inclusive of procedures, techniques, for gathering evidence to a selected business operation.
- Evaluate internal control and assess control risk within a business operation.
- Examine auditor’s reports inclusive of an organization's accounting documentation.
ACCT 730 - Advanced Data Analytics for Accounting Professionals
Credits: 4
In this course, students will learn the tools and skills necessary to successfully perform data analytics and provide data-driven insights and recommendations. Students will be exposed to both a Microsoft track (Excel, Power Pivot, and Power BI) and a Tableau track (Tableau Prep and Tableau Desktop). Using multiple tools allows students to learn which tool is best suited for the necessary data analysis, data visualization, and communication of the insights gained. Students should leave this course with the skills necessary to translate accounting and business problems into actionable proposals that they can competently present to internal and external stakeholders.
Prerequisite(s): ACCT 550 with a minimum grade of D- or ACCT 550G with a minimum grade of D-.
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate ability to apply logical thinking to interpret, create conditional statements, and apply relational concepts.
- Interpret trends in financial data and illustrate appropriate predictive and prescriptive analysis based on financial valuations methods.
- Apply data mining techniques.
- Create data visualization methods based on accounting principles and input.
- Distinguish misleading visuals and evaluate data models for appropriate checks and balances.
Applied Studies (APST)
APST 405 - Career Development and Planning
Credits: 2
This course engages participants in the career development and life planning process. The course may help students explore and apply to their own life situations knowledge of adult and career development and the skills and methods of career planning. Students may define and articulate the elements important to personal career satisfaction and develop strategies to achieve it. The course may include self- assessments, researching career information, decision-making, goal setting, and job search strategies. NOTE: Students in the A.S. Business and B.S. Business Management programs should take APST 405 and CMPL 402 together.
Equivalent(s): APST 505G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe how concepts and theories of adult development are applicable to personal and professional development.
- Demonstrate how research of a variety of occupations relates to personal and professional goals.
- Define and articulate the elements important to personal career satisfaction and develop strategies to achieve it.
- Identify how job search strategies produce optimal results.
APST 705 - Grant Writing
Credits: 4
This course prepares participants to effectively write different types of grant narratives based on organizational need(s). Topics include the strategic purpose of grants, basic grant elements, effective grant-writing strategies, and grant management and stewardship. Projects may include a completed grant proposal, creation of grant management, and stewardship processes and tools.
Attributes: Writing Intensive Course
Prerequisite(s): ENG 420 with a minimum grade of D- or ENG 500G with a minimum grade of D-.
Equivalent(s): APST 515G, APST 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the purpose of different types of grants and their respective roles in advancing an organization’s short- and long-term health.
- Apply research strategies to identify funding sources for nonprofit organizations.
- Identify the supporting documents that commonly accompany grant narratives and articulate their purpose.
- Discuss process(es), inputs, and tools required to produce, write, and manage grants.
- Construct well-edited writing that communicates different kinds of organizational needs and the appropriate means by which a proposed sequence of activities will meet them.
Communication (COM)
COM 440 - Persuasive Communication
Credits: 4
This course provides an in-depth understanding of persuasive principles with the purpose of identifying and critiquing communication strategies encountered on a daily basis. Students are introduced to the theory and practice of persuasive communication with an understanding of how classical modes of rhetoric offer an excellent framework for improving information-age communication skills. Speaking, listening, leading, motivating, negotiating, creating and delivering a message, and engaging with an audience are emphasized as key elements of persuasive communication. Students will be able to recognize the persuasive strategies used in interpersonal and mass communication settings, critique the effectiveness of the strategies used, and develop persuasive strategies for themselves.
Attributes: Writing Intensive Course
Equivalent(s): COMM 540G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and describe the components of the communication process: speaking, listening, nonverbal communication, and perception.
- Articulate the fundamentals of effective persuasive communication.
- Demonstrate critical thinking skills as a listener through the ability to critique various communication strategies.
- Explain the nature of pluralistic audiences.
- Apply the components of how to lead, negotiate, and create consensus among audiences across cultures.
- Prepare and deliver a presentation utilizing the principles of effective communication and use of appropriate technology.
COM 460 - Interpersonal Communication and Group Dynamics
Credits: 4
Designed to provide both a theoretical and practical introduction to interpersonal communication and group dynamics, this course explores the unique process, purposes, problems and possibilities of communication. Emphasis is placed on participation and awareness of communication behaviors, both in interpersonal settings and in small groups, as portrayed in the generic roles of member, leader, and process observer. The course challenges students to analyze the complex nature of relationships by applying the concepts of collaboration, cohesiveness, group decision-making, conflict resolution, the function of teams, and the role of facilitation. COM 460 students are guided in developing basic interpersonal, intercultural, and group communication skills that they can apply to personal and professional encounters in everyday life.
Attributes: Communication (Gen Ed)
Equivalent(s): COMM 542G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Differentiate between theoretical approaches to interpersonal communication and evaluate their usefulness.
- Appraise the nature of conflict for oneself and others and articulate strategies for dealing with interpersonal conflict.
- Demonstrate perceptual and listening effectiveness and apply principles of effective nonverbal and verbal communication in both interpersonal and group contexts.
- Assess the influence of culture and technology on interpersonal and group communication.
- Demonstrate knowledge and application of small group communication theory and research by providing active, involved communication and meaningful feedback to other participants.
- Reflect on their own communication behavior and the behavior of others utilizing experiential and reflective processing.
- Identify basic small group leadership roles, skills, functions, and techniques and articulate their practical relationship to their personal and professional lives.
COM 465 - Communication Theory
Credits: 2
This course introduces students to the major theories of communication that are foundational to the discipline. Students will conceptualize how theory can be used to describe, analyze, and explain communication issues and events. Attention is also given to the ethical implications of theory in various contexts.
Equivalent(s): COMM 510G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Trace the development of theoretical inquiry in the field of communication.
- Identify and compare theoretical concepts.
- Critique theories with peers through discussion.
- Explain how theories can be used to analyze and understand interactions, messages, ideas, arguments, and points of view, particularly in real-world contexts.
- Apply communication theory in the development of an original research project.
COM 480 - Visual Communication
Credits: 4
In contemporary communication, visual information has become the predominant means to convey messages and information. Students will explore and analyze the different ways images can be used to communicate information, concepts, and narratives, as well as to support persuasive arguments in oral presentations. Students will apply what they have learned to two major projects, each designed to communicate a central message to a defined audience. An introduction to copyright, Fair Use, and Creative Commons is included.
Attributes: Communication (Gen Ed)
Equivalent(s): COMM 543G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Recognize the different ways visual information can be used for rhetorical and informational purposes.
- Locate and access online sources for visual media for use in a media development project, with appropriate attribution.
- Produce visual media that aligns with the overall audience, content, and purpose of a project.
- Use visual media as a central rhetorical element in a collection of messages to convey a larger theme.
- Compare and contrast delivering oral presentations in-person to delivering a pre-recorded oral presentation.
- Apply basic principles of intellectual property, copyright, and Fair Use to the use of visual media in a proposed project.
COM 504 - Web Development I
Credits: 4
This course is an introduction to multimedia design with an emphasis on website creation. Students gain an understanding of the terminology, development tools, and fundamental skills related to designing a successful website. Current software applications are learned as appropriate to the process.
Equivalent(s): COMM 504G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the fundamentals of graphic design and desktop publishing.
- Demonstrate HTML creation, editing, and best practices.
- Analyze and deconstruct the elements used in websites.
- Design and layout an effective website for a specific audience.
- Apply computer techniques to import/draw graphics and write copy.
- Create and work with effective text/graphics combinations and color.
- Explore the ethical use of information regarding copyright, intellectual property, and attribution in web development.
COM 535 - Visual Media Production
Credits: 4
This course focuses on how to create visual narratives through digital media. Course projects and use of visual media production software provide an opportunity to carefully execute each step of the production process, to include: conceptualizing, outlining, writing script for voiceover, creating the storyboard, recording, editing, and sharing. Attention to copyright, attribution, and other ethical considerations are also addressed. Recommended: COM 480 Visual Communication.
Equivalent(s): COMM 505G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define and employ each stage of the fundamental production process for creating digital media.
- Use visual media to represent information as a visual narrative while working within the limits of cognitive overload.
- Explain and apply concepts of project media organization, project archiving, and client relations.
- Produce a video-based media object according to a production plan and revise it according to feedback.
- Integrate visual elements in addition to a basic video layer to convey key information according to the production plan.
COM 544 - Special Topics: Lower Level
Credits: 1-4
A study of current and variable topics in Communication. Course content changes from term to term.
Repeat Rule: May be repeated up to unlimited times.
Equivalent(s): COMM 544G
Grade Mode: Letter Grading
COM 545 - Digital Illustration
Credits: 4
This course introduces Adobe Photoshop and Illustrator. Course assignments focus on creating and preparing raster and vector-based images for print and web. Students will have the opportunity to attain basic proficiency with both software programs while applying knowledge and skill to a variety of projects. Concepts such as photo manipulation, use of digital illustration in layout, basic animation, storage and file management, and copyright and ethical issues are addressed.
Prerequisite(s): ART 512 with a minimum grade of D- or ARTS 512G with a minimum grade of D-.
Equivalent(s): COMM 545G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop basic proficiency using Adobe Photoshop and Illustrator.
- Recognize and implement illustration as a mode of visual communication.
- Employ Illustrator and Photoshop for problem-solving in design.
- Plan and create original illustrations and compositions for print and web.
- Demonstrate knowledge of copyright and issues of ethics as they pertain to visual media.
COM 560 - Intercultural Communication
Credits: 2
Effective intercultural communication skills are important in a multicultural society, particularly for those individuals working in positions that require effective interactions with people from diverse cultures. This course is a study of cross-cultural contacts and will include analysis of verbal and nonverbal communication and related factors within and between various cultures, predictions of patterns and effects, and communication barriers. The course provides opportunities for students to develop both an appreciation for cultural differences and effective intercultural communication skills. NOTE: COM 560 and COM 562 are recommended elective choices for Professional Communication majors.
Equivalent(s): COMM 560G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define major terms and concepts related to cross-cultural communication.
- Identify factors that can influence the cross-cultural communication process.
- Discuss major theories of intercultural and cross-cultural communication.
- Discuss verbal and non-verbal patterns of communications within selected international and domestic cultures.
- Identify causes of unsuccessful cross-cultural communication.
- Evaluate cross-cultural communications skills through direct observation.
- Develop an understanding of intercultural competence.
COM 562 - Gender and Communication
Credits: 2
In this course, students examine multiple influences that have shaped definitions of masculinity and femininity over time. Students explore the impact of these definitions on "appropriate" prescriptions for verbal and nonverbal communication, and on interactions in personal and professional contexts. Through the analysis and critique of the effects of gender on communication in diverse relationships (family, friendships, romantic, professional) and in diverse contexts (personal and professional spheres), as well as how gender is depicted in the media, students recognize the profound impact that gender has upon our lives. NOTE: COM 562 and COM 560 are recommended elective choices for Professional Communication majors.
Equivalent(s): COMM 562G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain gender as a socially constructed category of identity.
- Recognize how gender influences communication, and how it interacts with social and psychological factors to influence communication.
- Identify barriers to effective communication across gender and develop strategies for dealing with these barriers.
- Examine the influence of verbal and nonverbal communication in gender interactions.
- Articulate how contemporary social movements such as the #MeToo Movement have shaped, and continue to shape gender communication and relations in contemporary American culture.
- Identify misunderstandings in various gender relationships, business, health care, and educational contexts.
- Develop cognitive, affective and behavioral skills that would create and/or improve gender awareness, sensitivity, appreciation, tolerance and communication competence in various situations.
COM 565 - Strategic Communication
Credits: 4
In contrast to Organizational Communication, the study of Strategic Communication focuses on how organizations communicate with their external publics, to include vendors, clients, and shareholders, among others. This course surveys public relations, insofar as it explores how an organization crafts, maintains, and redefines its image, in times of success as well as crisis. Students practice producing reliable strategic writing in the form of press releases, newsletters, and brochures, with particular emphasis upon skills in instant response, clarifying and simplifying complex information, as well as considerations of privacy, ethics, and legality.
Equivalent(s): COMM 565G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain key strategies for effective written, oral, and digital communication to external publics.
- Identify and clearly define external, public audiences, to include attributes, expectations, and potential areas of conflict, in order to effectively manage dialogue with them.
- Conduct analytic audience research, and design specific messages in the form of press releases, newsletters, and brochures, with the aim of fostering relationships and driving behavior.
- Develop strategies for instant response that uphold privacy, and demonstrate calculated consideration of ethics and legality.
- Compose and deliver a persuasive presentation that utilizes technology, targets a clearly defined external audience, and clarifies and simplifies complex information.
COM 590 - Professional Communication
Credits: 4
This course prepares students to navigate the complexity of professional communication in the 21st-century workplace, with a particular emphasis upon refining the writing skills that are essential to clear, concise, and professional communication. The types of professional writing addressed may include: proposals, emails, newsletters, presentations, and agendas, among others. Emphasis is also placed upon how to discern which channel--written, verbal, or digital--is most appropriate relative to context, purpose, and audience.
Attributes: Writing Intensive Course
Prerequisite(s): (ENG 420 with a minimum grade of D- or ENG 500G with a minimum grade of D-) and (COM 460 with a minimum grade of D- or COMM 542G with a minimum grade of D-) or (Has Accred Associate Deg with a score of WAIV or Has Accred Bachelor Deg with a score of WAIV).
Equivalent(s): COMM 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and select appropriate communication methods used in workplace settings, with respect to purpose and audience for the message, with a consideration of the implications of employing the chosen mode(s) of communication.
- Develop accurate, coherent, and clear communications within professional contexts using oral, digital, and written methods, aligned with conventions and standards for the field.
- Facilitate dialogue among individuals or groups with various opinions or knowledge, using a range of communication methods.
- Develop a positive digital identity in support of professional communication in the online environment.
- Differentiate between organizational and personal perspectives as they impact professional communication.
- Develop awareness of concepts of intellectual property, copyright, and fair use of copyrighted material to professional communication, and evaluate the benefits and risks of using openly-licensed information resources.
COM 595 - Writing for Voiceover
Credits: 2
Writing and performing voiceover audio is a specialty skill all media producers will be called upon to develop. A well-written script for voiceover will enable the audience to clearly understand messages and meaning according to the producer's goal. This course introduces students to the foundational principles of writing voiceover copy and provides opportunities to refine voiceover performances to engage the audience and establish credibility. Through a workshop format, students will create original works and performances as well as adapt and refine works written by others.
Equivalent(s): COMM 648G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain how voiceover affects the meaning of information, its credibility, and its psychological effect on audiences.
- Create and perform original voiceover works through the process of outlining, drafting, feedback, and revision.
- Adapt existing content for use as voiceover copy according to the principles of context, purpose, and audience.
- Configure the recording equipment environment to produce the optimal acoustic results.
- Apply tonality, pacing, articulation, and emphasis in voiceover performance to convey information and its intended meaning.
COM 644 - Special Topics: Upper Level
Credits: 1-4
The study of current and variable topics in Communication. Course content changes from term to term. It is expected that the learner will have prior coursework or experience in the subject area.
Repeat Rule: May be repeated up to unlimited times.
Equivalent(s): COMM 644G
Grade Mode: Letter Grading
COM 645 - Advanced Digital Illustration
Credits: 4
This course builds upon COM 545 Digital Illustration by challenging students to advance their skills in Adobe Photoshop and Illustrator. Course projects entail combining vector and raster images, advanced image manipulation, and utilizing web graphics, print images, and interactive motion graphics for web and video. Effective application of design elements and principles in concept generation will be emphasized. Through peer review, instructor feedback, and reflection, students explore each phase of the design process in depth. Strategies for assembling a digital portfolio are also explored.
Prerequisite(s): COM 545 with a minimum grade of D- or COMM 545G with a minimum grade of D-.
Equivalent(s): COMM 645G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop and apply advanced skills in Adobe Photoshop and Illustrator.
- Combine imagery and text to visually communicate concepts.
- Examine and critique work throughout the design process by applying knowledge of design elements and principles.
- Plan and create original digital work for print, web, and motion graphics.
- Assemble completed projects into a digital portfolio.
COM 647 - Writing for Visual Media
Credits: 4
By emphasizing the interplay between text and image in the production of meaning, this course introduces students to the unique attributes of writing for visual media. In a workshop format, students will refine skills in areas such as blogging, copy writing, landing pages, social media, and public relations. The course surveys various stages in the writing process, to include concept, drafting, integrating stakeholder feedback, and revision, in order to produce a final product.
Attributes: Writing Intensive Course
Equivalent(s): COMM 547G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain the difference between delivering information and involving the viewer or listener on an emotional level.
- Describe the interrelationship between text and image in conveying a message.
- Develop and refine drafts appropriate to the type of media being created.
- Participate in, and be evaluated through, stakeholder feedback.
COM 665 - Media and Strategic Communication
Credits: 4
This course explores the use of media in strategic communication toward the attainment of organizational objectives. Students will explore the impact of public relations, media outreach, marketing, branding, and leadership communication on both internal and external audiences in a variety of settings and sectors. The role and purpose of the organizational spokesperson, the function of the leader as the chief communicator, the strategic alignment of message and messenger, and effective use of technology in business communications will be discussed. This course provides knowledge of opportunities and pitfalls of the media environment, particularly in the digital, 24-hour news cycle age.
Attributes: Writing Intensive Course
Equivalent(s): COMM 602G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify the multitude of stakeholders in the realm of public and private sector communications.
- Explain the importance of messaging from the purpose, content, timing, and delivery perspectives and evaluate how each contributes to the effectiveness of establishing clarity, confidence, and transparency.
- Compare various platforms within the sphere of digital media, and understand the opportunities and challenges each can create for strategic communication.
- Formulate strategies for communication within and by organizations to include such areas as leadership communication, crisis communication, board and executive communications, and specific communication initiatives such as branding campaigns.
- Differentiate examples of success and failure in strategic and organizational communication within different sectors.
COM 670 - Advanced Visual Communication
Credits: 4
This course builds upon the foundation in analyzing and curating visual media established in COM 480 by focusing on how to compose, design, and deliver presentations using industry standard software (such as Microsoft PowerPoint) and web-based tools (such as Zoom, Screencast-o-matic and Prezi), among others. Equal time is devoted to each of the three stages of producing effective presentations- writing, technological design, and delivery-all of which contribute to achieving the intended purpose.
Prerequisite(s): COM 480 with a minimum grade of D- or COMM 543G with a minimum grade of D- or Has Accred Associate Deg with a score of WAIV or Has Accred Bachelor Deg with a score of WAIV.
Equivalent(s): COMM 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate command of the conventions of the academic writing process, to include outlining,researching, and drafting, within the context of a presentation.
- Compose an engaging, visually sophisticated presentation with the aim of informing or persuading a clearly defined audience.
- Design an engaging presentation using software, as well as web-based tools, including media and/or graphics, text, and animation.
- Deliver the presentation in a way that captivates and engages the audience, while utilizing technology as a helpful and relevant accompaniment to the speaker.
- Document all secondary source material, including text-based research, as well as visual media, according to conventions appropriate to the field.
- Record the presentation in at least one of the aforementioned formats and share electronically.
COM 675 - Organizational Communication
Credits: 4
Organizations are a fundamental component of human life: from schools, to workplaces, as well as volunteer and recreational groups, we all function within in organizations. This course examines the multi-level communication that occurs within organizations - among leaders, members, committees, teams, and departments - as vital to its success and longevity. Students analyze how organizations rely upon effective communication to anticipate and mitigate conflict. Students also devise strategies to utilize various forms of communication to contribute uniquely and meaningfully to organizations.
Attributes: Writing Intensive Course
Equivalent(s): COMM 620G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify various types of organizations as complex systems with situated, multi-layered cultures.
- Analyze the nature and consequences of organizational messages, including their formal and informal, strategic, relational, and ideological dimensions.
- Explore key concepts of communication strategy and implementation within organizational settings.
- Explain the impact that technology has upon the content and method of organizational communication at various levels within an organization.
- Discuss and practice decision-making and conflict-management processes utilized in organizations.
- Describe and address predictable, harmful patterns that reoccur in organizations.
- Compose an original research project utilizing a case study as its basis to explore how internal communication influences the workings of organizations over time.
COM 680 - Trends in Digital and Social Media
Credits: 4
This course provides an opportunity for students to explore key technical, ethical, and experiential elements in contemporary digital and social media and integrate them into a project-based solution of the student’s choosing. Topics are drawn from immediate trends and are interrogated for their effects on individuals, communities, society, and the world. Students also select a topic of their own for further study.
Attributes: Writing Intensive Course
Equivalent(s): COMM 601G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define the components of social media in both a historic and contemporary context.
- Interpret the political, ethical, and commercial implications of the design of digital and social media systems as implemented in mainstream communication.
- Explain how digital and social media affect the meaning of knowledge, privacy, power, and truth in the personal and cultural context.
- Articulate how an emerging digital or social media issue is relevant to society according to elements of risk, transformation, and opportunity.
COM 685 - Web Development II
Credits: 4
Building on skills learned in Web Development I, students continue to gain an understanding of the terminology, development tools, and fundamental skills related to designing a successful website. Current software applications are learned as appropriate to the process.
Prerequisite(s): COM 504 with a minimum grade of D- or COMM 504G with a minimum grade of D-.
Equivalent(s): COMM 604G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify advanced terminology, development tools, and skills related to designing a successful website.
- Analyze the code elements that produce an optimally accessible and streamlined user experience using current software and design tools.
- Apply techniques in image editing software to optimize/draw/import graphics for use in a web-based publication.
- Write effective copy that is appropriate for a website audience.
- Use ADA compliant color and combinations of text and graphics to engage the audience, foster motivation, and convey emotions and brand tonality.
- Employ the ethical standards of copyright, intellectual property, and Creative Commons in using content for web development.
COM 707 - Communication for Training and Performance Improvement
Credits: 2
The ability to write, design, speak, and record media for the purpose of training instruction draws upon specialized communication skills and knowledge of a systematic creative process. This course prepares students to contribute meaningfully to teams and organizations by introducing them to the foundational principles of instructional design as a form of communication, and then facilitates practice in the technical skills to produce media for the purpose of addressing a training or performance improvement need.
Prerequisite(s): COM 535 with a minimum grade of D- or COMM 505G with a minimum grade of D-.
Equivalent(s): COMM 607G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and apply the five stages of the ADDIE model (Analysis, Design, Development, Implementation, and Evaluation) for instructional design in a selected training or performance improvement context.
- Produce a plan to communicate with stakeholders for gathering information about the training / performance improvement needs.
- Produce a plain language project description that identifies the training needs, the means by which the knowledge/skills instruction will be communicated, the basis for assessing learned skills/knowledge, and the basis of evaluating program success.
- Produce basic examples of instructional media that address the stated needs.
COM 710 - Managerial Communication
Credits: 4
Managerial roles increasingly emphasize negotiation, coaching, collaboration, and consensus building. Situational analysis and planning are key attributes of effective managerial communication. As such, this course develops and sharpens students' decision-making, team-building, and analytical problem-solving abilities. The course also embraces peer and instructor feedback as tools to refine students' impromptu and formal presentation skills in managerial contexts.
Attributes: Writing Intensive Course
Prerequisite(s): COM 590 with a minimum grade of D- or COMM 605G with a minimum grade of D-.
Equivalent(s): COMM 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate knowledge of basic negotiation, problem-solving, and team-building strategies through role-play scenarios.
- Write clearly and effectively about historical and contemporary management issues in various forms, including memoranda, formal letters, e-mail, short reports, and executive summaries.
- Identify and customize the aforementioned communication to multiple audiences: superiors, peers, and subordinates.
- Design and deliver engaging and effective presentations using technology that is consistent with current industry standards.
- Compose thoughtful, constructive critiques of peer writing and presentations, and incorporate feedback received to improve their own managerial writing and presentation skills.
- Reflect on their individual managerial acumen; identify opportunities to improve and strategies for doing so.
COM 743 - Synthetic Media and the Construction of Reality
Credits: 4
In the past 25 years, electronic media, mobile devices, and algorithmically optimized information networks have intensified how humans have engaged with mediated information. This course examines the collateral effects of this phenomenon on our habits, norms, beliefs, and cognitive processing. Students will study the historical, political, and theoretical narrative that has led to questions about the construction of social worlds, the construct of reality, and the legitimacy of information. A special focus will be made in studying the implications of synthetic deepfake and AI-driven text generating systems in accelerating these effects.
Equivalent(s): COMM 643G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Evaluate how human immersion in electronic social network systems influences the formation of identity, community, beliefs, truth, and the legitimacy of information.
- Describe how evidence-based and faith-based ways of knowing are employed by humans to determine the reliability of information.
- Explain how the emergence of the Attention Economy influences the design of algorithmically controlled Internet content and describe its effect on human perception.
- Assess the influence of artificial intelligence (AI) and synthetic media in the formation of mental models of certainty, reliability, and validity in communication.
- Develop a theoretical basis for explaining the perception of reality through the analysis of a selected example.
COM 797 - Integrative Capstone: Project in Professional Communication
Credits: 4
This capstone course for the Professional Communication major builds on previous study in the field and provides an opportunity to apply learning in an in-depth project. Projects must employ applied research, demonstrate knowledge of communication theory, and integrate reflection on cultural and/or organizational dimensions of communication. Students synthesize their knowledge of theory and practice to develop and implement a project in their own area of professional interest. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): COMM 650G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and use current research and resources in professional communication to develop a project that will meet personal and professional goals.
- Articulate connections between theory and practice in planning and implementing the individual project.
- Integrate knowledge of best practices in communication studies in a well-defined area of professional interest.
- Evaluate the application of ethical principles and cultural/organizational context to the capstone project.
COM 798 - Integrative Capstone: Project in Digital Communication Design
Credits: 4
The Capstone course for the Digital Communication Design major enables the student to apply what they have learned throughout their academic career within a project of their choosing. Students will propose, design, develop, and report on a project that touches upon each of the Programmatic Outcomes for their major and concentration to demonstrate their knowledge and proficiency. Students will work in partnership with faculty to create a project that meets the requirements, output, and format of Capstone-level research. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): COMM 651G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and use current research and resources in digital and social media to develop an e-portfolio project of appropriate scope that will meet personal and professional goals.
- Articulate connections between theory and practice through a self-reflective e-portfolio.
- Integrate knowledge of best practices in digital and social media studies in a well-defined area of professional interest.
- Apply ethical principles and cultural/organizational context to the capstone project.
Computer/Information Tech (CMPL)
CMPL 402 - Excel
Credits: 2
A comprehensive examination of spreadsheet software. Students will build a variety of spreadsheets using simple and complex formulas, functions, graphics, database features, sorts, linkages within spreadsheet and between spreadsheets, and macros. Basic Algebra and knowledge of computer operating system required. This course is valuable for all Business students and Computer Science Students. It provides competency and fluency in the standard software used for business analysis and as a link between large computer software systems and the end user.
Equivalent(s): CMPL 502G, MGMT 502G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Design, build, edit, and format workbooks.
- Use spreadsheet software to present and analyze quantitative information, draw conclusions, and evaluate the reliability of those conclusions.
- Practice advanced Excel capabilities.
CMPL 415 - Programming Fundamentals
Credits: 4
The course is designed to provide students with a sound background in structured programming logic and design. These foundational concepts can be applied regardless of which programming languages a student eventually uses to write programs. The demonstration language for programming concepts will be Microsoft Visual Basic. The course covers the key mathematical and logical constructs that are the basis of much programming. Topics include the software development life cycle, particularly the programming phase; structured programming techniques; problem-solving and algorithm development; decision control structures, including selection (IF/CASE) and repetition (looping) structures; variables and arrays; and data structures. Proficiency in Excel is necessary for success in this course.
Prerequisite(s): MTH 402 with a minimum grade of D- or MATH 502G with a minimum grade of D-.
Equivalent(s): CMPL 515G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Classify programming languages according to the standard programming taxonomies.
- Explain the software development life cycle, with focus on the programming phase.
- Describe how mathematical and logic constructs influence programming languages and their implementations.
- Demonstrate the effective use of structured programming techniques, programming selection, and repetition structures as required in basic programming projects.
- Develop effective algorithms containing basic selection and repetition structures, applying mathematical and logical concepts for a basic-level programming problem and implement them using Visual Basic.
- Read, interpret, and develop flowcharts and pseudocode.
- Develop complex expressions, managing different data structures in a basic programming project.
- Explain the functions, management strategies, and use cases for variables, constants and arrays within a programming project.
- Demonstrate the appropriate use of the procedures and functions within programming, along with the purpose and efficacy of modularization.
- Explain and apply error-trapping and debugging techniques in a selected programming problem.
- Design and develop programs using standard structured programming techniques.
CMPL 512 - Advanced Software Tools
Credits: 4
This is a project-oriented software applications course to help the student gain competency with advanced features of office productivity software and to introduce more advanced database application concepts. NOTE: Excel is recommended for success in this course.
Equivalent(s): CMPL 612G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Produce a complex word processing document to include advanced features such as macros, tables, charts, drawing tools, and multi-formatting.
- Complete a complex project utilizing a spreadsheet to include advanced features such as multiple worksheets, formulas, functions, tables, charts, validation rules, macros, and multi-formatting.
- Design and implement a small database to include multiple tables, forms, reports, and SQL queries.
- Integrate the output of at least two of the above tools to form a complete project.
- Create a two-page newsletter or its equivalent using desktop publishing either in a specific package such as MS Publisher or using the advanced features of MS Word.
- Create, organize, and manage contacts and distribution lists.
- Use collaborative tools from the Office Suite and the Internet to facilitate collaboration in learning and productivity.
CMPL 525 - Foundations of Cybersecurity
Credits: 4
This course addresses the foundations of cybersecurity, including threats and vulnerabilities as well as the tools, technologies, and strategies used to manage those threats and vulnerabilities.
Attributes: Environment,TechSociety(Disc)
Equivalent(s): CMPL 525G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define key concepts and terminology in cybersecurity.
- Identify threats to cybersecurity.
- Articulate strategies to identify and remediate vulnerabilities in information assets.
- Discuss the systemic components (including personnel) necessary for an effective cybersecurity program.
- Apply appropriate solutions to cybersecurity incidents.
CMPL 530 - Introduction to Programming with Python
Credits: 4
In this introductory programming with Python course, students will have the opportunity to learn about data types, control flow, object-oriented programming, and graphical user interface-driven applications. The examples and problems used in this course are drawn from diverse areas such as text processing, simple graphics creation, and image manipulation. This course will explore the large standard library of Python 3, which supports many common programming tasks.
Prerequisite(s): CMPL 415 with a minimum grade of D- or CMPL 515G with a minimum grade of D-.
Equivalent(s): CMPL 530G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate the fundamentals of writing Python scripts.
- Develop a program using core Python scripting elements such as variables and flow control structures.
- Discover how to work with lists and sequence data.
- Write Python functions to facilitate code reuse.
- Use Python to read and write files.
- Develop robust code by handling errors and exceptions properly.
- Utilize the Python standard library.
- Explore Python's object-oriented features.
- Search text using regular expressions.
CMPL 540 - Best Practices in Website Design
Credits: 2
This hands-on course outlines the fundamentals of web design. Students consider ethical use of information and best practices when creating websites using free web page design programs. Working with a basic design program, students explore layout, graphics, text, color, links, tables, frames and content. Students use website design software to create a simple website of their own, as well as examine publication and promotion options. NOTE: Basic computer competence is required. This course is not appropriate for Information Technology majors and may not be combined with other Information Technology courses to satisfy degree requirements.
Equivalent(s): CMPL 540G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop familiarity with best practices in web design.
- Discuss the ethical use of information regarding copyright, intellectual property, etc. in web design.
- Design and lay out an effective website using a web page design program for a specific audience.
- Import/draw graphics and write effective copy.
- Create text/graphics combinations and use color in the design process.
- Incorporate in-demand keywords into the site to get a better search engine ranking.
CMPL 544 - Special Topics: Lower Level
Credits: 1-4
A study of current and variable topics in Computer Science. Course content changes from term to term.
Repeat Rule: May be repeated up to unlimited times.
Equivalent(s): CMPL 544G
Grade Mode: Letter Grading
CMPL 614 - Computer and Network Systems
Credits: 4
This course offers a practical study of the hardware and software of modern computing systems and networks. Course topics include operating system software by studying the functions and interactions of computer and peripheral components such as central processing units (CPU), memory, storage, print engines, etc. Learners also study the workings of network components such as protocols, hubs, routers, and switches. Through exposure to a mix of theory, extensive vocabulary, and specific knowledge about trends in contemporary systems, learners develop skills to effectively communicate with others regarding the specification, purchase, and installation of an office or home computer system/network.
Prerequisite(s): CMPL 415 with a minimum grade of D- or CMPL 515G with a minimum grade of D- or CMPL 512 with a minimum grade of D- or CMPL 612G with a minimum grade of D-.
Equivalent(s): CMPL 614G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate a deeper understanding of electronic data processing and data transport, developing both conceptual knowledge and practical skills.
- Explain the relationships that exist between performance considerations of the hardware and software components of a computer system.
- Describe representative network protocols, the constraints that system software and device selection may impose on protocol selection and the problems engendered by multiple (incompatible) protocols within an organization.
- Demonstrate a practical knowledge that focuses on the typical advanced user, types of questions pertaining to hardware and system-level software of common personal computers, its applications software, and its connections to a network.
- Use the vocabulary of the field to communicate effectively with technical professionals.
- Recognize the potential benefits and dangers of intranet/internet implementations.
- Identify and use current trade and professional resources to keep abreast of trends in the field.
CMPL 620 - Virtualization and Cloud Computing
Credits: 4
In this course students will have the opportunity to learn the fundamental concepts, components, infrastructure, as well as security and privacy considerations of cloud computing and virtualization systems. Course activities will address the skills and knowledge necessary to install, configure, and manage virtual environments and how to effectively plan, implement, and manage cloud computing.
Prerequisite(s): (CMPL 614 with a minimum grade of D- or CMPL 614G with a minimum grade of D-) and (CMPL 525 with a minimum grade of D- or CMPL 525G with a minimum grade of D-).
Equivalent(s): CMPL 620G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify the components of the cloud infrastructure and their functions.
- Examine service models such as Software-as-a-Service, Platform-as-a-Service, and Infrastructure-as-a-Service.
- Describe deployment models of the cloud.
- Create, manage, and troubleshoot virtual machines.
- Describe virtual networks and configure virtual switches and virtual storages.
- Examine the features and functions of different storage protocols, such as FC, FCoE, iSCSI, and NFS.
- Use troubleshooting methodology to fix issues in a virtualized environment.
CMPL 622 - Human Computer Interaction
Credits: 4
This course builds an understanding of human behavior with interactive objects, focusing on how to develop and evaluate interactive software using a human-centered approach. This includes examining the many different types of interactive software, understanding the principles of effective graphical user interface design, evaluating human-centered software and software development and exploring aspects of collaboration and communication as they affect individual and group interaction with software systems.
Attributes: Environment,TechSociety(Disc); Writing Intensive Course
Equivalent(s): CMPL 622G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Articulate how different disciplines (human factors, cognitive psychology, engineering, graphics design) influence the design of computer systems.
- Classify input/output devices and techniques and their effect on human-computer interaction.
- Specify human-computer interaction dialogues.
- Describe the main concepts (conceptual model, metaphors and paradigms) that influence human-computer interaction) and demonstrate that influence.
- Describe the main theories of cognition and demonstrate how these are used when designing interactive systems.
- Describe and apply the process for designing interaction.
- Demonstrate why a user-centered approach is preferred.
- Choose the appropriate method for evaluating an interactive system.
- Model problems.
CMPL 637 - Intermediate Programming with Python
Credits: 4
Students will have the opportunity to take their Python programming skills to the next level with this intermediate course. This course includes a review of basic concepts such as lists, strings, and dictionaries, and more advanced topics such as threading, multiprocessing, context managers, and generators.
Prerequisite(s): CMPL 530 with a minimum grade of D- or CMPL 530G with a minimum grade of D-.
Equivalent(s): CMPL 537G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Write Python applications for data-analysis problems.
- Apply the concepts and use the constructs of Python libraries, including numpy, pandas, and the re (regular expression) package in a course project.
- Demonstrate ability to load, cleanse, and process data according to accepted professional standards.
- Use Web APIs and/or web scraping to download data.
- Create, load, and process data in a relational database.
- Write object-oriented programs.
CMPL 641 - Database Management Systems
Credits: 4
This course provides prospective users of data base management systems with a solid theoretical and practical foundation for using these systems in a variety of contemporary organizational environments. The course traces the nature of DBMS from general conceptual structures, through the design, interface and implementation of actual database systems. The course includes a mix of classical database theory with practical hands-on application using state of the art DBMS packages; similar to those used today by large and small organizations alike to run their information systems.
Prerequisite(s): (CMPL 415 with a minimum grade of D- or CMPL 515G with a minimum grade of D-) and (CMPL 512 with a minimum grade of D- or CMPL 612G with a minimum grade of D-).
Equivalent(s): MGMT 622G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe classical database theory and the conceptual structures that underlie database management systems.
- Demonstrate a working knowledge of the function, role, and structure of database systems from start to finish.
- Design, build, modify, normalize, and generate queries (QBE) on database tables.
- Design and generate reports for a variety of functional areas of business and facilitate end user access.
- Set up interfaces with in-house or point of sale database software.
- Analyze data security and integrity including back up strategies.
- Develop familiarity with both small office database systems (ie.MS Access) and with a "big system" database (Oracle).
CMPL 642 - Systems Analysis and Design
Credits: 4
This hands-on course introduces students to the role of the systems analyst in the development of information systems for organizations. The systems analyst is a problem-solver. As such, this course emphasizes development of effective solutions and communicating those solutions to the development team. Use of accepted design techniques, project management approaches, written and verbal communication, collaboration and teamwork, and organizational tools prepares the learner for the many demands of an entry-level systems analyst.
Prerequisite(s): (MTH 504 with a minimum grade of D- or MATH 504G with a minimum grade of D-) and (CMPL 512 with a minimum grade of D- or CMPL 612G with a minimum grade of D- or CMPL 415 with a minimum grade of D- or CMPL 515G with a minimum grade of D-).
Equivalent(s): MGMT 623G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the role of systems analyst within the organization.
- Demonstrate the skills required to conceptualize an information system.
- Successfully complete the initial analysis, problem definition, requirements definition, process modeling, and design phases of a realistic information systems case.
- Communicate the nature and requirements of the information system to all colleagues, regardless of their technology orientation or knowledge, through written and verbal proposals.
- Demonstrate the skills required to translate user requirements into concepts understood by designers/technicians.
- Use collaborative tools and techniques to function as an effective member of the information technology team in order to achieve system objectives. Of particular importance is the use of Web-based technologies to participate in team activities.
- Complete limited prototyping and programming associated with a project.
- Design high level database requirements for the information system, and develop the analytical skills necessary to evaluate vendor designs. These requirements include, but are not limited to, conceptual design and logical design documents resulting in entity-relationship diagrams and identification of key attributes.
- Present recommendations and findings in a public face-to-face or online forum and facilitate ensuing discussions.
CMPL 643 - Managing Information Technology
Credits: 4
This course helps students understand the important role of information technology in business strategy. Emphasizing the management of information technology rather than specific technical aspects, students explore the alignment of information technology with organizational goals, efficiencies gained through technology solutions, project management and the implementation of information technology, and organizational and industry changes driven by information technology. Investments in information technology for competitive advantage, the positioning of information technology in the organization, the pace of innovation in a digital economy, and emerging trends in information technology are discussed.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or PADM 500 with a minimum grade of D- or PADM 500G with a minimum grade of D- or MGMT 501G with a minimum grade of D- or MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D-.
Equivalent(s): MGMT 624G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the importance of information technology as inextricable from business strategy and competitiveness.
- Review case studies and research from the field to discuss drivers of success and failure in information technology innovation, project management, and business implementation.
- Explore the history of technological innovation and its ongoing central role in business and management, from operational efficiency gains to change management paradigms.
- Analyze the impact of information technology on specific industries and within the global economy.
- Discover emerging trends in information technology and theorize about their potential impact on current practices and assumptions.
CMPL 644 - Special Topics: Upper Level
Credits: 1-4
The study of current and variable topics in Computer Science. Course content changes from term to term. It is expected that the learner will have prior coursework or experience in the subject area.
Repeat Rule: May be repeated up to unlimited times.
Equivalent(s): CMPL 644G
Grade Mode: Letter Grading
CMPL 660 - Mobile Application Development
Credits: 4
This course introduces students to programming technologies, design, and development related to mobile applications. Topics include application user interfaces, styling, navigation, simple animation, and Android and iOS-specific components and APIs. Students will program cross-platform mobile applications using JavaScript and React Native, an open-source user interface framework. Through course activities, students will have the opportunity to develop the skills needed to create basic applications for mobile devices.
Prerequisite(s): CMPL 530 with a minimum grade of D- or CMPL 530G with a minimum grade of D-.
Equivalent(s): CMPL 633G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the benefits and drawbacks of cross-platform mobile application development technologies.
- Explain the concepts and processes of mobile application development.
- Articulate the main design and development issues specific to mobile applications.
- Install and configure mobile application development tools and frameworks.
- Design and develop mobile application user interfaces.
- Utilize Android, iOS and other third-party APIs to enhance mobile application user experience.
- Apply JavaScript programming concepts to mobile application development.
CMPL 665 - Web Application Development
Credits: 4
This course covers modern website design and development using Hypertext Markup Language (HTML), Cascading Style Sheets (CSS), and JavaScript. Students will learn the history and overall structure of the Internet and its key paradigms and technologies. Students will also learn how to design and code websites for various audiences and client technologies. The course will also cover current website management technologies including content management systems, JavaScript libraries, and website development frameworks.
Prerequisite(s): CMPL 530 with a minimum grade of D- or CMPL 530G with a minimum grade of D-.
Equivalent(s): CMPL 638G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe how key paradigms, technologies, and culture in Internet history inform the design of features, functions, and engagement in Web application design.
- Create websites according to the principles of usability, use case, and W3C accessibility standards.
- Develop functional websites using appropriate HTML, CSS, and JavaScript markup.
- Employ the website development process, according to the principles of planning, design, development, and maintenance stages.
- Employ visual design, multimedia resources, dynamic content, and interactive elements as components of optimized user experience in a Web application.
- Describe how CMS are used to manage and maintain website content, security, and shared responsibilities.
CMPL 725 - Advanced Programming with Python
Credits: 4
This course introduces advanced programming skills and focuses on the core concepts of object-oriented programming (OOP) using Python, a high-level language. OOP shifts the focus from thinking about code as a sequence of actions, to looking at your program as a collection of objects that interact with each other. The course focuses on the understanding and practical mastery of object-oriented concepts such as classes, objects, data abstraction, methods, and the three tenets of OOP: encapsulation, inheritance, and polymorphism.
Prerequisite(s): CMPL 637 with a minimum grade of D- or CMPL 537G with a minimum grade of D-.
Equivalent(s): CMPL 625G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe how object-oriented programming solves some key problems inherited in procedural programming.
- Demonstrate how classes are the basis of OOP code.
- Design a program that demonstrates how the methods of an object work with their instance variables.
- Apply the techniques used for managing any number of objects instantiated from the same class.
- Build interactive programs with a graphical user interface (GUI) using pygame.
- Use OOP techniques effectively within the pygame framework.
- Demonstrate how standard widgets such as images, buttons, and input or output fields can be built as classes, and how client code uses them.
- Implement the three main tenets of object-oriented programming (Encapsulation, Polymorphism, and Inheritance) in Python.
CMPL 795 - Integrative Capstone: Internship in Computer Information Tech and Tech Management
Credits: 4
This upper level course is a field-based experience designed to develop and hone the practical application skills of students in a Computer Information Technology or Technology Management major. Students apply for an internship at a self-selected site and negotiate the terms of the internship experience with a site supervisor under the auspices of their GSC internship mentor. The internship requires documented evidence of eighty hours of supervised experience and practice in a field setting where Computer Information Technology or Technology Management knowledge and skills are applied. This course is the capstone for the BS in Computer Information Technology and BS in Technology Management. NOTE: Registration for this course as an internship is by permission of the Office of Academic Affairs. Early registration deadlines may apply. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): CMPL 651G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Apply knowledge of technology and research within the context of an individually developed project.
- Acquire and complete an in-depth supervised experience in a field setting that is related to the student's technology major and their chosen career path, thus bolstering their professional development.
- Integrate and apply technology skills and methods to a specific field setting, client population, or service clientele.
- Recognize the internship site's mission and identify how the organization and its services serve the community and its designated clientele.
- Acquire an experientially based knowledge foundation to inform and guide the student’s future career choices in a technology-related field.
- Demonstrate professionalism and standards of ethics while working in a field setting and articulate the nature and importance of ethical practice in the internship setting.
- Identify, document, and carry out performance objectives related to their job assignment.
CMPL 797 - Integrative Capstone: Best Practices in Information Technology
Credits: 4
This course is a project-oriented capstone learning experience that is designed to integrate learning from coursework with related work or other experience. Students focus on best practices in information technology and project management, with specific attention to their area of specialization. Students will complete an integrative project related to their program option and career interests. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): CMPL 650G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Conceptualize the independent project including problem definition, general scope, and possible approaches.
- Compile a project plan for completing the independent aspect of the study.
- Develop functional and design specifications appropriate to the area of specialty.
- Analyze theory to select and document best practices for the independent project.
- Create a prototype of a specified portion of the independent project.
- Develop a test plan.
- Integrate design principles with methodology to create an implementation plan.
- Demonstrate an appropriate level of expertise in the professional application of tools in the area of specialty.
- Produce effective documentation for all aspects of the project.
Data Analytics (DAT)
DAT 510 - Introduction to Data Analytics
Credits: 4
Data analytics is defined as a scientific process that produces actionable insights. Students will be introduced to the concepts of data analysis, what the role of a data analyst will do, and the tools that are used to perform daily functions. This course will cover data analytics and data governance where students will learn about the fundamentals of data gathering, data mining, and how the decision-making process can be affected. This course also addresses the skills that are required to effectively communicate data to co-workers, leadership, and stakeholders. Excel proficiency is expected prior to enrollment in this course. Students should consider completing CMPL 402 Excel if they have not completed an Excel course in transfer.
Equivalent(s): DATA 510G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define data analytics, data analysis, and data governance.
- Identify and demonstrate different data analytics techniques which may include data mining, data wrangling, data analysis, and data transforming.
- Explain the difference between reporting and analysis.
- Recognize the value of conducting data analysis to help in the decision-making process.
DAT 535 - Data Mining, Cleaning, and Visualization
Credits: 4
This course will cover data mining, cleaning, and visualization preparation, including what data mining is and how it pertains to data analytics. Data cleaning and preparation for data analysis will also be covered. Students will have the opportunity to learn about data visualizations, which includes data modeling, mapping data attributes to graphical attributes, and using data visualization tools.
Prerequisite(s): DAT 510 with a minimum grade of D- or DATA 510G with a minimum grade of D-.
Equivalent(s): DATA 520G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define data mining and how it can be used in data analytics.
- Identify the data that are needed for data analysis.
- Prepare data for analysis using tools and techniques.
- Present data visuals for the analysis.
- Recognize effective and ineffective data visualizations.
DAT 610 - Data Analytics and Technologies
Credits: 4
Students will have the opportunity to explore contemporary systems and technologies impacting the field of data analytics, including the cloud, AI, and machine learning. This course will also explore areas of technology that provide opportunities for future professional specialization, such as emerging Big Data technologies that support the work of data analysts, and the role of Information Technology (IT).
Prerequisite(s): DAT 535 with a minimum grade of D- or DATA 520G with a minimum grade of D-.
Equivalent(s): DATA 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Compare different tools and technologies in industry that can be used in data analysis.
- Identify the characteristics of datasets for various applications.
- Apply scaling up machine learning techniques, machine learning libraries, mathematical/ statistical tools, and associated computing techniques and technologies.
- Implement various ways of selecting suitable model parameters for machine learning techniques.
- Examine the role of IT personnel with data analysis.
DAT 620 - Data Analytics in Business Intelligence
Credits: 4
This course will examine the role of data analysis through the lens of multiple business disciplines such as business, health care, and marketing. Students will have the opportunity to explore key areas in the analytical process, including how data are created, stored, and accessed. The course covers how businesses and organizations work with data to create environments in which analytics can drive effective and efficient decision making.
Prerequisite(s): DAT 610 with a minimum grade of D- or DATA 610G with a minimum grade of D-.
Equivalent(s): DATA 620G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Categorize risk measurement, value, and segmentation of the population within the context of a chosen industry.
- Use data analytics to construct and interpret data models, predictive modeling, and prototypes needed to gain stakeholder support or achieve business objectives.
- Identify the limitations and challenges of reusing data within a data model.
- Examine the internal and external business factors, such as economics and marketing, that impact organizational operations and objectives.
- Discuss the different elements of data governance and their applications.
DAT 670 - Advanced Data Analytics
Credits: 4
Students will have the opportunity to explore more advanced data analytics methods such as collaborating on hypothesis testing and performing root cause analysis and practice presenting visualizations of data analysis that highlight the insights gained from analysis. The handling of imperfect data will also be covered.
Prerequisite(s): (DAT 620 with a minimum grade of D- or DATA 620G with a minimum grade of D-).
Equivalent(s): DATA 630G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify the foundations of applied probability and statistics and their relevance in day-to-day data analysis, computing needs, and data storage.
- Apply various data visualization techniques using real-world data sets and analyze graphs and charts.
- Demonstrate the use of web analytics and metrics, procuring and processing unstructured text/data, and the ability to investigate hidden patterns.
- Implement machine-learning algorithms, data-mining techniques, and their pertinence in real-world applications.
- Apply data analytics techniques, skills, and critical thinking and identify the possibilities and limitations of their applications.
Economics (ECO)
ECO 470 - Principles of Economics
Credits: 4
Economics is the study of how we coordinate our wants and needs as a society. The economic perspective includes three main concepts: scarcity and choice, rational behavior, and marginal analysis. Pertinent and relevant examples of current events may be used to illustrate economic principles. Students will relate international trade and trade policies to the concept of comparative advantage and the impact on production of goods and services in various countries. This survey course addresses both macroeconomic and microeconomic principles.
Attributes: HumanBehavSocial Sys (Gen Ed)
Equivalent(s): ECO 512G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate how the concepts of supply, demand, and elasticities are used to explain the fluctuations of economic indicators.
- Formulate economic decisions using the basic tenets of scarcity and choice, market models, rational behavior, and marginal analysis.
- Analyze current economic data, such as GDP, inflation, and unemployment to explain macroeconomic trends.
- Compare and contrast market and command economies that impact what, how, and for whom to produce goods and services for each type of economy.
- Distinguish between allocative and productive efficiency and calculate the cost of economic resources for each method. 6.Relate international trade and trade policies to the concept of comparative advantage and the impact on production of goods and services in various countries.
ECO 580 - International Economics
Credits: 4
This course is an in-depth look at how the international market for goods and services works. Students may investigate the workings of tariffs and non-tariff restrictions on trade, trade regulations, and industrial policies, first in the developed economies and then in the developing countries. Regional and multilateral trade agreements are examined. The course may examine an investigation of international monetary relationships, including balance of payments, foreign exchange and exchange rate of determinants, and how balance of payments adjustments are made.
Attributes: HumanBehavSocial Sys (Gen Ed)
Prerequisite(s): ECO 470 with a minimum grade of D- or ECO 512G with a minimum grade of D-.
Equivalent(s): ECO 600G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Illustrate how the theories of international trade and comparative advantage evolve according to changes in policy, trade agreements, and government interventions.
- Analyze the market effect of tariffs, non-tariff impediments, and regulations on economic relations between importing and exporting countries.
- Evaluate the impact of different international trade regulations on developing nations and their societies.
- Relate how international factor movements and multinational corporate operations impact the economies of nations.
ECO 635 - Economics of Artificial Intelligence
Credits: 4
This course examines Artificial Intelligence (AI) as an enhancement to human intelligence in business practice in terms of various senses and processes such as language, vision, analysis and decision-making. This course has a focus on developing strategies for maximizing the revolutionary power of AI as it impacts functions within businesses and economies. Selected topics may include productivity, prediction, innovation, labor, leadership and privacy. The primary course objective is to design an AI based plan for successfully leading your life, your career and your organization. Students may evaluate how AI is being employed in the private and public sectors such as in healthcare, engineering, culture, entertainment, hospitality, agriculture, law, journalism, politics, and in government.
Attributes: HumanBehavSocial Sys (Gen Ed)
Equivalent(s): ECO 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Illustrate and justify examples of AI implementation where decisions are appropriately managed by AI, by humans, or by AI-human collaboration according to ethical, technical, or commercial interests.
- Formulate strategies for achieving positive consumer responses to AI implementations in prediction, creation, learning, and relating according to evidence-based research.
- Appraise the ethical aspects of AI including applications for propaganda, weaponization, and surveillance.
- Evaluate how AI is being employed in the private and public sectors such as in healthcare, engineering, culture, entertainment, hospitality, agriculture, law, journalism, politics, and in government.
- Analyze the tradeoffs and benefits of using AI in surveillance, the development of human intelligence, and in global conflict.
ECO 707 - Resource Economics
Credits: 4
This course examines sustainable resource use and acquisition. In an ever-changing, increasingly volatile global environment, consistent access to quality labor, materials, and political capital is paramount. Real-world data analysis and the use of evidence-based models enables forward-thinking organizations to identify the essential resources required for their progress. The interdependence among material resources, human talent, and political capital may also be addressed.
Prerequisite(s): ECO 470 with a minimum grade of D- or ECO 512G with a minimum grade of D-.
Equivalent(s): ECO 607G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Attribute the most common economic causes of environmental and resource policy problems.
- Analyze potential environmental and resource policy problems and the major economic policy instruments used to correct them in market economies.
- Propose the use of an economic logic model to an environmental and resource issue that produces an optimal outcome.
- Evaluate how market failures impact on the environment.
ECO 710 - Behavioral Economics
Credits: 4
Behavioral economics integrates the business of life, which is economics, with the science of human behavior, which is psychology. The economics model holds that people are rational and act in their own best interests. Psychology focuses on the cognitive, cultural, and biological influences in decision-making. This course may cover the insights of behavioral economics toward developing solutions to the real-world challenges experienced in management, marketing, IT, entrepreneurship, strategy, communications, finance, and other domains.
Prerequisite(s): ECO 470 with a minimum grade of D- or ECO 512G with a minimum grade of D- or ECO 635 with a minimum grade of D- or ECO 605G with a minimum grade of D- or PSY 410 with a minimum grade of D- or PSY 501G with a minimum grade of D- or SOC 410 with a minimum grade of D- or SOC 501G with a minimum grade of D-.
Equivalent(s): ECO 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Illustrate how fairness and altruism can be mutually profitable counterpoints to the bottom-line nature of the market.
- Determine how Artificial Intelligence (AI) and behavioral economics are connected, such as with self-driving cars, pricing, and competitive games.
- Assess how individuals and firms may use nudging principles in order to direct behavior toward doing the right thing materially and ethically.
- Analyze the psychological factors in finance including economic bubbles, following the herd trends, and loss aversion.
Entrepreneurship (ENT)
ENT 500 - The Entrepreneurial Mindset
Credits: 4
This highly interactive course explores how entrepreneurs think and innovate. In the course, students may explore new paths to innovation and growth which includes understanding and incorporating the behaviors and thought processes unique to entrepreneurs. Students will incorporate entrepreneurial thinking and behavior into a process of a new venture or current positions, as intrapreneurs. The course will also provide a brief overview of tools that can be utilized to manage internal and external processes. Students may explore creative problem solving and, in teams, develop and test problem solutions using a "business model canvas" approach.
Attributes: Writing Intensive Course
Equivalent(s): ENT 500G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Appraise the attitudes, values, characteristics, behaviors, and processes associated with possessing an entrepreneurial mindset and engaging in successful appropriate entrepreneurial behavior.
- Exemplify what is meant by entrepreneurship and innovation from both a theoretical and practical perspective, and the role of the entrepreneur in the new enterprise creation process.
- Critique the entrepreneurial process / journey.
- Create a personal development plan for future entrepreneurial action according to the tenets of The Entrepreneurial Mindset.
- Demonstrate teamwork skills to resolve a problem according to exemplary entrepreneurial techniques and strategies.
ENT 600 - Launching and Managing Entrepreneurial Ventures
Credits: 4
This course is designed for students interested in the steps required to start a new business venture. The focus will be on creating a new venture and covers in detail six key aspects related to the entrepreneurial process, including: introduction to lean entrepreneurship principles; business model design and assessment; legal issues in venture creation; new venture marketing and customer acquisition strategy; and new venture financial planning. Students may also learn all aspects of entrepreneurship, including: idea generation and business plan creation; forming a company; recruiting a team of key employees and advisors; developing a product/service; raising capital; business development / sales / marketing; board and investor relations; and fostering a strong business culture. Example assignments may include oral presentations, written new venture plans and discussions with classmates.
Prerequisite(s): ENT 500 with a minimum grade of D- or ENT 500G with a minimum grade of D-.
Equivalent(s): ENT 600G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Formulate the entrepreneurial decision-making process from business model design to the launch of the new venture.
- Evaluate entrepreneurial ideas using a creative "lean canvas" approach to constructing a business model.
- Produce a formal pitch for potential investors and partners according to venture business communication standards.
- Identify, evaluate, and initiate a new venture concept employing entrepreneurial business models, venture planning, and teamwork skills.
- Plan a new venture development process using strategic, financial, and human resource techniques employed in new venture projects.
ENT 611 - Entrepreneurial Marketing
Credits: 4
This course clarifies key marketing concepts, methods, and strategic issues relevant for start-up and early-stage entrepreneurs. Course topics may include but are not limited to identifying market opportunities, creating and screening new ideas, writing concepts, concept testing, new product forecasting, prototyping, and building a business case with assumptions about market entry strategy and launch marketing. The goal is to help students learn how to use state-of-the-art techniques to identify markets, develop new product ideas, measure customer benefits, and design profitable new products. This course is designed to help students develop a flexible way of thinking about marketing problems and strategies.
Prerequisite(s): MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-.
Equivalent(s): ENT 611G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Outline the marketing objectives for new ventures according to foundation marketing strategies.
- Differentiate how marketing strategies for entrepreneurs are applicable according to the needs of a venture project.
- Develop a marketing mix, including concept testing, new product forecasting, and prototyping for a new venture.
- Determine the effectiveness of a marketing strategy according to standard marketing metrics.
- Develop a business case for a new venture project according to formal business case proposal structures.
ENT 703 - Entrepreneurial Finance
Credits: 4
This course studies the financial strategies needed to support a new venture. Students investigate sources of funding and analyze investment strategies unique to the start-up. Planning for the funding aspect of a new venture is critical and this course will address the alternative sources of funds for carrying out the mission of the venture. This would include: understanding financial institutions (financial bootstrapping, external financing, angel investors, venture capitalists, founders, and banks) that provide risk capital for such firms. An entrepreneur needs to understand how to identify a business opportunity as well as how to marshal resources (especially capital) to a business opportunity. Topics may include financial statements, pro forma statements, cost of capital, break-even, financial ratios, investor expectations, and exit strategies. Recommended: ENT 500 The Entrepreneurial Mindset.
Equivalent(s): ENT 603G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Assess sources and processes related to funding new business.
- Apply theory to create a crowdfunding pitch for angel investors, venture capitalists, private equity and other ecosystem stakeholders.
- Calculate the financial needs to successfully start and operate a new venture.
- Differentiate debt capital from equity capital while determining the cost associated with borrowing.
- Assess and compare stakeholders and resources within the entrepreneurial ecosystem in order to decide on the market making strategies and access to financial resources.
ENT 707 - Legalities and Ethics of Entrepreneurship
Credits: 4
This course will examine the legal and ethical issues and problems faced by entrepreneurs in their journey, specifically from conception of an idea, to the creation and operations of a company, to the launch of a product or service, and finally to the sale of the company or investment by venture capitalists and everything in between. Topics may include the legal, ethical, and regulatory frameworks of intellectual property (trade secrets, patents, trademarks, and copyright), business and corporate issues, business entity structure and formation, taxation, contracts, operations and personnel, and raising capital through traditional and alternative methods. Recommended: ENT 500 The Entrepreneurial Mindset.
Equivalent(s): ENT 607G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Investigate and appraise how intellectual property law applies to an entrepreneurial venture.
- Determine how legal, ethical, and regulatory issues are applicable to entrepreneurs.
- Differentiate how various business formation options are applicable according to various business needs and goals.
- Analyze the risks associated with regulatory obligations, contractual responsibilities, and taxation issues and how entrepreneurs protect themselves.
Finance (FIN)
FNC 611 - Money and Banking
Credits: 4
This course examines financial markets and financial intermediaries, and their role in creating and maintaining economic efficiency. It analyzes the performance of banks and other financial institutions and reviews the functions and measurements of money. It also examines and assesses the use of monetary policy tools, targets, and goals within the context of current economic conditions. Note: ECO 580 is recommended.
Prerequisite(s): ECO 470 with a minimum grade of D- or ECO 512G with a minimum grade of D-.
Equivalent(s): MGMT 611G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze the role financial markets and intermediaries have in creating and maintaining economic efficiency.
- Explain the performance of banks and other financial institutions as they have changed over time according to banking regulations in the U.S.
- Examine the increased interdependence of world economies and monetary policies.
- Critique the management of a commercial bank, including asset, liability, liquidity, and capital management, as well as the management of credit and interest rate risks.
- Analyze monetary policy tools, targets, and goals within the context of current economic conditions.
FNC 612 - Investment Principles
Credits: 4
This course provides the learner with a thorough overview of investments. Students will compare and contrast the major investment vehicles available today, including stocks, bonds, money markets, and mutual funds. Topics may include the analysis of investment vehicles (such as stocks, bonds, money markets, and mutual funds), consideration of risk and expected rates of return, time value of money applications, and the principles of asset allocation, risk tolerance, and diversification.
Prerequisite(s): (MTH 402 with a minimum grade of D- or MATH 502G with a minimum grade of D-) and (MTH 504 with a minimum grade of D- or MATH 504G with a minimum grade of D-).
Equivalent(s): MGMT 612G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Deconstruct investment vehicles such as stocks, bonds, money markets, and mutual funds within the global economy.
- Evaluate the large variety of investment literature, including newspapers, periodicals, financial websites, prospectuses, and annual reports.
- Compare and contrast the major investment vehicles available today, including stocks, bonds, money markets, and mutual funds.
- Implement investment strategies that are consistent with a given risk tolerance profile, target return, and time frame.
- Relate current economic and investment news to predict and react to where the market may be headed.
FNC 665 - Financial Management
Credits: 4
A successful financial manager focuses on maximizing shareholder wealth, while also considering other stakeholders such as employees and communities. This course utilizes financial formulas, tables, and spreadsheets to focus on the financial functions of analysis, planning and decision-making, and control. Topics may include financial statement analysis and forecasting, working capital policy, cost of capital and capital budgeting techniques, interaction with financial markets, and time value of money techniques. NOTE: MTH 504 Statistics is recommended.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D- or MGMT 569G with a minimum grade of D- or MGMT 569 with a minimum grade of D-) and (ECO 470 with a minimum grade of D- or ECO 512G with a minimum grade of D-).
Equivalent(s): MGMT 613G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Calculate investment risks using various methods that effect the financial decision-making of an organization.
- Develop forecasted financial statements as determined by various companies and competitors current and historic financial statements.
- Develop cash and capital budgets, including the analysis of working components, and replacement or expansion decisions that might determine budgeting techniques.
- Prepare communications that relay financial information to a broad spectrum of audiences.
- Inspect ethical issues inherent in the financial management of a business such as alternative forms of business organization and organizational decision making.
FNC 675 - Financial Modeling and Decision-Making
Credits: 4
This course prepares managers to develop real-world financial models and to interpret financial information for effective business decision making. It builds upon knowledge in accounting, finance, and economics and emphasizes the strategic application of such knowledge in the corporate setting. Students employ the tools of analysts to develop their understanding of how managers use financial data to guide decisions and to increase value. Topics may include capital budgeting, strategic investments, financial risk, and debt. NOTE: MTH 504 Statistics is recommended.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D- or MGMT 569G with a minimum grade of D- or MGMT 569 with a minimum grade of D-) and (ECO 470 with a minimum grade of D- or ECO 512G with a minimum grade of D-).
Equivalent(s): MGMT 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze how financial modeling affects decision-making in an organization.
- Identify and assess the factors that influence and affect the integrity and accuracy of financial models.
- Produce a financial business model for use in making financial business decisions.
- Define and discuss the impediments, opportunities, and dilemmas, inherent in financial decision-making processes across industries.
- Interpret complex financial information in the context of applied strategic decision-making for business.
- Determine how capital budgeting, strategic investments, financial risk, and debt factor into business decisions.
Fire Service Administration (FSA)
FSA 605 - Fire Service Ethics
Credits: 4
This course examines the basic principles of ethics as related to fire service operations and management with special attention given to current issues in the fire service.
Attributes: Writing Intensive Course
Equivalent(s): FSA 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop a value statement for your department.
- Devise a fire service ethics training program to include a proposed implementation plan.
- Identify benefits, challenges, and strategies related to achieving diversity including reviewing and revising recruitment plans.
FSA 610 - Community Risk Reduction for the Fire and Emergency Services
Credits: 4
This course provides a theoretical framework for the understanding of the ethical, sociological, organizational, political, and legal components of community risk reduction and a methodology for the development of a comprehensive community risk-reduction plan.
Equivalent(s): FSA 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify ways to become champions of risk reduction.
- Develop and meet community risk-reduction objectives.
- Identify and develop intervention strategies.
- Propose a risk-reduction program to include an implementation plan.
- Review and modify risk-reduction programs.
FSA 635 - Political and Legal Foundations for Fire Protection
Credits: 4
This course examines the legal aspects of fire service, as well as the political and social impacts of legal issues. It includes a review of the American legal system and in-depth coverage of legal and political issues involving employment and personnel matters, administrative and operational matters, planning and code enforcement, and legislative and political processes with regard to the fire service.
Prerequisite(s): FSA 605 with a minimum grade of D- or FSA 605G with a minimum grade of D-.
Equivalent(s): FSA 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify potential legal and political issues in fire and emergency services.
- Describe legal lessons learned from recent cases and identify best practices in the fire service to avoid legal liability.
- Analyze and apply legal rules and political issues to manage risk.
- Formulate political and legal conclusions and recommendations based on the analysis.
- Locate and apply recent legal and legislative resources.
FSA 665 - Command and Control of Large-Scale Incidents
Credits: 4
This course addresses the knowledge and skills necessary to command the mitigation of large-scale emergency incidents that require resources beyond the initial alarm assignment. Students will have the opportunity to focus on strategic preparation for predictable events and create individualized command tools.
Equivalent(s): FSA 617G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Evaluate local target hazards for potential emergency response requirements versus resources available to mitigate identified hazards and predictable events.
- Develop strategic and tactical incident command tools for large-scale incidents, including standard operating guidelines, run cards, pre-plans, and command checklists/boards.
- Apply risk management principles to decision-making in managing the control of simulated large-scale incidents in various command functions and roles.
FSA 685 - Fire Prevention Organization and Management
Credits: 4
This course addresses the knowledge, methods, and concepts for effective leadership of comprehensive fire prevention and risk-reduction programs.
Prerequisite(s): FSA 605 with a minimum grade of D- or FSA 605G with a minimum grade of D-.
Equivalent(s): FSA 620G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain the role of fire prevention in community risk reduction.
- Analyze code enforcement and plans review concepts.
- Analyze fire and life safety education concepts.
- Analyze methods for effective fire, arson, and explosion investigations.
- Examine historical events and their influence on fire prevention.
- Examine social, cultural, and behavioral concepts that influence effective prevention programs.
- Identify and analyze local, state, and federal resources.
- Examine methods to enhance professional development of fire prevention and other emergency service personnel.
- Examine policies, procedures, and impacts of effective fire prevention efforts.
- Analyze budgeting and program funding concepts.
FSA 710 - Personnel Management for the Fire Service
Credits: 4
This course examines relationships and issues in personnel administration and human resource development within the context of fire-related organizations. Topics include personnel management, organizational development, productivity, recruitment and selection, performance management systems, discipline, and collective bargaining.
Prerequisite(s): FSA 605 with a minimum grade of D- or FSA 605G with a minimum grade of D-.
Equivalent(s): FSA 625G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and explain contemporary personnel management issues.
- Explain potential personnel management issues.
- Classify the collective rules, procedures, laws, and policies that relate to personnel management issues.
- Analyze simple/complex personnel management issues from recruitment to selection, as well as retention.
- Identify personnel management issues and articulate proposed solutions.
- Explore organizational development and leadership styles and how they relate to personnel relationships.
FSA 740 - Applications of Fire Research
Credits: 4
This course examines the basic principles of research and methodology for analyzing current fire-related research. The course also provides a framework for conducting and evaluating independent research in the following areas: fire dynamics, fire test standards and codes, fire safety, fire modeling, structural fire safety, life safety, firefighter health and safety, automatic detection and suppression, transportation fire hazards, risk analysis and loss control, fire service applied research, and new trends in fire-related research.
Prerequisite(s): (FSA 605 with a minimum grade of D- or FSA 605G with a minimum grade of D-) and (MTH 504 with a minimum grade of D- or MATH 504G with a minimum grade of D-).
Equivalent(s): FSA 630G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Locate, evaluate, and analyze fire-related research.
- Apply evidence-based research to evaluate a problem related to one of the course topics.
- Conduct a literature review of current research on a fire-related topic.
- Write a fire-related research proposal.
- Design a research plan using one or more qualitative and/or quantitative methodologies.
FSA 760 - Fire and Emergency Services Administration
Credits: 4
This course is designed to build upon an existing base of knowledge about fire and emergency services with an in-depth survey of executive-level administrative and managerial topics. The course addresses the following skills that are necessary to manage and lead a fire and emergency services department through the challenges and changes of the 21st century: persuasion and influence, accountable budgeting, anticipation of challenges and the need for change, and using specific management tools for analyzing and solving problems. A central part of the course focuses on how the leadership of a fire and emergency services department develops internal and external cooperation to create a coordinated approach to achieving the department's mission.
Prerequisite(s): (FSA 605 with a minimum grade of D- or FSA 605G with a minimum grade of D-) and (FSA 635 with a minimum grade of D- or FSA 615G with a minimum grade of D-) and (FSA 710 with a minimum grade of D- or FSA 625G with a minimum grade of D-).
Equivalent(s): FSA 637G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define and discuss the elements of effective departmental organization.
- Classify the training and skills needed to establish departmental organization.
- Analyze the value of a community-related approach to risk reduction.
- Outline the priorities of a budget-planning document, while anticipating the diverse needs of a community.
- Discuss the role of effective leadership in positively influencing community leaders.
FSA 797 - Integrative Capstone: Research Project in Fire Service Administration
Credits: 4
This capstone course in Fire Service Administration provides students the opportunity to integrate the knowledge and skills gained from other courses in the program and to demonstrate the ability to apply their knowledge to new subject matter and practical situations. In addition to preparing a professional portfolio, students will write, present, and defend an independent research project or study, to include analysis and synthesis integrating theory and practice to address a significant contemporary industry issue. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): FSA 650G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify and use current research and resources in fire and emergency services administration to meet professional goals and goals of their organizations.
- Combine knowledge of best practices and evidence-based research in an area of professional interest by completing a course project, which includes a literature review.
- Evaluate the nature and application of ethical principles in the creation and execution of a capstone project.
- Present and discuss findings of the project that clearly articulate its nature, theoretical foundations, conclusions, and the student's reflections on the integration of knowledge achieved through the completion of the project and responses to questions.
- Consider, articulate, and integrate a global perspective and world view where appropriate in the design and implementation of their project.
- Assess individual strengths and plan for ongoing professional development as fire and emergency services leaders.
- Follow college policy that all research activities which involve human participants, regardless of the level of risk foreseen, require review and written approval by the College's Institutional Review Board prior to the initiation of the activity.
Hotel, Restaurant, Travel (HRT)
HRT 600 - Hotel and Restaurant Management
Credits: 4
This course considers the analysis of theories, principles, and techniques of successful hotel and restaurant management. Common issues associated with hotel and restaurant management are emphasized with the goal of enhancing students' ability to diagnose and address diverse problems and implement effective service strategies in a hospitality setting. Topics may include: the principles of organizing, the formulation of goals and objectives, decision-making processes, staffing, employee/guest relations, and labor management negotiations.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): HRT 600G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Appraise how the theories, principles, trends, and techniques of hotel and restaurant management are applied in successful hospitality operations.
- Develop a hospitality business management plan that reflects organizational goals and objectives.
- Diagnose and propose service solutions to hotel and restaurant management situations according to the concepts and principles of hospitality management.
- Evaluate how staffing, employee/guest relations, and labor management negotiations factor into sustainable hospitality management.
HRT 601 - Food Service Systems and Control
Credits: 4
This course covers the systems and techniques appropriate to manage food, beverage, and labor costs in food service operations. Topics may include: management, marketing, menu development, costs and pricing, quality assurance, production, and operational analysis. Students develop case studies that apply best practices in food service management. Students may evaluate evidence-based sales techniques and procedures and propose strategies to promote a food service operation, including marketing, public relations, and entrepreneurship.
Prerequisite(s): HRT 600 with a minimum grade of D- or HRT 600G with a minimum grade of D-.
Equivalent(s): HRT 601G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop methods for a food service organization to comply with the laws that affect the food service industry.
- Develop and recommend appropriate human resource management techniques to meet the needs of a food service organizational problem.
- Evaluate evidence-based sales techniques and procedures and propose strategies to promote a food service operation, including marketing, public relations, and entrepreneurship.
- Propose essential food production, quality assurance, safety, sanitation measures, and cost control measures to a food service project that meet regulatory standards.
HRT 635 - Leadership and Sustainable Tourism
Credits: 4
This course provides a comprehensive introduction to the nature and scope of leadership and sustainable tourism planning at the local, regional, and national levels. Topics addressed may include: distinguishing between leading and managing, understanding systems and change leadership as well as the economic, social, environmental, and policy considerations within the sustainable development framework. Students may discuss competencies required for leading, planning, and development guidelines in different geographical areas. Students may illustrate how diversity, systems leadership, change leadership and conflict resolution promotes effective organizational management.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): HRT 602G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Evaluate the indicators of leadership, individual strengths, and leadership styles in the management of tourism planning.
- Illustrate how diversity, systems leadership, change leadership and conflict resolution promotes effective organizational management.
- Dissect how ethical decision-making functions within a leadership context to produce optimal operational performance.
- Compare and contrast the elements, variables, and implementation of sustainable tourism planning at the local, regional, national, and international levels.
- Articulate how economic, social/cultural, environmental, geographical, ethical and institutional considerations support a sustainable organizational development framework.
HRT 660 - Event, Meeting, and Conference Management
Credits: 4
This course explores strategies to develop meaningful and well-organized conferences, meetings, and special events. The course addresses but is not limited to event logistics such as: client management, facilities management, compliance with ADA and other laws and regulations, contract negotiation, labor planning, standards for food and beverage management, meeting/organization agendas, transportation, schedule of events, break-out sessions, leisure activities, finances, and evaluations. Students may develop case studies that apply best practices in event management.
Prerequisite(s): HRT 600 with a minimum grade of D- or HRT 600G with a minimum grade of D-.
Equivalent(s): HRT 603G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Employ hospitality management strategies to develop proposals for meaningful and well-organized conferences, meetings, and special events.
- Evaluate event situations and needs according to effective convention management strategies.
- Assess how leadership and supervisory skills contribute to effective event management.
- Develop an effective event marketing plan utilizing marketing sales and business promotion techniques.
HRT 680 - Revenue Management in the Hospitality Industry
Credits: 4
Students in this course will explore the strategies for realizing revenue in a complex hospitality environment. Case studies and real-world examples may be used to understand how, where, and when opportunities arise for maximizing revenue generation. While topics may vary, this course focuses primarily on the lodging, food and beverage, event, and leisure/recreation components of resort operations. Students will explore the historical role of revenue management as well as the current and future trends that operators are employing. This course focuses on both proactive and reactive strategies to address real-time changes within the industry.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (HRT 600 with a minimum grade of D- or HRT 600G with a minimum grade of D-).
Equivalent(s): HRT 607G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Attribute the historical role that revenue management has played in helping hotel, restaurant, and travel operations achieve their organizational objectives and goals.
- Evaluate the internal and external metrics employed by the hospitality industry to determine their effectiveness within their competitive set and in growing their market share.
- Assess and develop proactive strategies such as forecasting and dynamic-based pricing to create a wide-ranging tactical revenue management approach.
- Distinguish the role of marketing, pricing, and distribution management in developing a comprehensive revenue management strategy.
Human Resource Management (HRM)
HRM 420 - Human Resource Management
Credits: 4
This course focuses on how human resource managers build effective networks and coalitions with others to accomplish tasks and stimulate motivation, cooperation, and satisfaction among work groups. It develops an understanding of the role and functions of human resource practitioners in a variety of organizational settings. Students build a knowledge base and identify the skills needed in the primary areas of human resources administration, which may include areas such as interviewing and selection, employee benefits and total compensation, performance assessment, professional development, workplace safety and wellness, employee relations, collective bargaining, workplace diversity, human resource information systems, rewards and recognition, performance coaching and corrective action, compliance and employment law, and organizational development.
Equivalent(s): HRM 518G, MGMT 518G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe how human resources management functions within organizational structures, their operational missions, and corporate values.
- Assess interviewing, selection, and retention techniques according to SHRM professional standards.
- Analyze performance evaluations and strategies for giving performance feedback that align to organizational strategies and needs.
- Recognize situations where staff motivation is needed and propose specific evidence-based motivation techniques.
- Analyze an organization to determine their human resources needs according to specified areas of leadership, management, performance metrics, and safety.
HRM 470 - Human Resource Application in Today's Organizations
Credits: 4
Human resource is the application of the current external environment and internal corporate culture to employing, training, compensating, retaining, and developing policies relating to people within their organizations. This course focuses on various ways managers have a direct impact on the success of their organization by applying human resource methodologies. The content covers human resource functions such as recruitment and selection, compensation and benefits, performance management, workplace safety and wellness, employee relations, collective bargaining, workplace diversity, rewards and recognition, compliance and employment law, and change management. Throughout, there will be an emphasis on effective communication with employees and internal business partners with a goal of building impactful networks and coalitions.
Prerequisite(s): HRM 420 with a minimum grade of D- or HRM 518G with a minimum grade of D- or MGMT 518G with a minimum grade of D-.
Equivalent(s): HRM 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Discuss the significance of human resource functions in organizational structures, missions, and values.
- Demonstrate how human resources practitioners ensure they are in alignment with organizational strategic planning.
- Compare and contrast employee hiring, training, and performance management methods across various types of organizations and industries.
- Illustrate how human resources approaches may be applied to compensation and benefits within organizations.
- Analyze employment law, organizational safety, and compliance from a human resources perspective.
HRM 580 - Change Management
Credits: 4
This course explores the change process in organizations. The organizational structure is viewed as the context in which individual, interpersonal, group, organizational, and systemic change is examined. Characteristics of functional and dysfunctional systems are defined, and the change process is delineated. Models, skills, techniques, and strategies for positive change are examined.
Prerequisite(s): COM 460 with a minimum grade of D- or COMM 542G with a minimum grade of D- or MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D- or MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): HRM 620G, MGMT 620G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Attribute the characteristics of functional and dysfunctional organizations and their causes.
- Articulate the nature and impact of personality dynamics, group dynamics, and system dynamics as they relate to change management in an organization.
- Demonstrate how knowledge, methods, and expertise of the interventive process contribute to successful change management in an organization.
- Evaluate the role of the individual as a change agent.
HRM 635 - Managing Conflict
Credits: 4
This course teaches concepts and skills to manage conflict effectively between two people, within small groups, within organizations, and between organizations and systems. It is designed to help those who want to sharpen their ability to understand, manage, and create opportunity out of conflict. As a result of this course, one knows oneself and others better, enhances personal and interpersonal skills, and develops techniques to improve relations at work and at home. the class may include actual conflict situations through role playing, and practicing new communication skills to prepare managers in real-world situations.
Equivalent(s): HRM 621G, MGMT 621G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Compare and contrast conflict management styles according to theoretical frameworks.
- Evaluate the impact of different conflict management styles on the disposition of individuals and the outcome of situations.
- Diagnose conflict situations and apply methods to analyze their needs, identify goals, design objectives, and implement interventions.
- Describe and evaluate the impact of collaborative conflict resolution, reframing, and attitudes on management of conflict.
- Employ conflict management skills in communicating, listening, and using feedback in prevention and management of conflict.
HRM 660 - Recruitment, Selection, and Employee Development
Credits: 4
HR professionals need to adapt to changing objectives and market conditions to recruit, select, and retain employees with the necessary skills to further organizational goals all while steering clear of legal and other risks. Attracting and retaining the right talent to the right position from the start is crucial for organizational success.
Attributes: Writing Intensive Course
Prerequisite(s): HRM 420 with a minimum grade of D- or HRM 518G with a minimum grade of D-.
Equivalent(s): HRM 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Determine the most effective and appropriate employee recruitment, selection, and development practices to further organizational goals.
- Compare and contrast strategies for aligning employee selection and staffing with organizational needs and mission.
- Analyze current workforce needs in terms of potential future changes in requisite skills.
- Present a variety of techniques organizations may use to foster a culture of employee development.
HRM 680 - Compensation and Performance Management
Credits: 4
Human capital is a strategic asset for organizations. To recruit and retain employees, human resource leaders create compensation packages and develop performance evaluation plans to strengthen the organization. The course may cover topics such as job evaluation, employee benefits programs, performance evaluations, wage and salary administration, pay level decisions, and financial incentives.
Prerequisite(s): HRM 420 with a minimum grade of D- or HRM 518G with a minimum grade of D-.
Equivalent(s): HRM 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the role of performance management and compensation in recruiting and retaining employees.
- Illustrate the employee appraisal planning process.
- Diagnose employee performance problems and identify {or recommend} appropriate strategies and solutions.
- Compare and contrast various pay systems.
- Illustrate how skills in giving and receiving feedback, appraising, coaching, and resolving conflicts can contribute to organizational strength.
HRM 710 - Law and Ethics in Human Resource Management
Credits: 4
This course addresses the complexity of employment and labor law and workplace policies. It explores issues such as alcohol and drugs, sexual harassment, privacy rights, wrongful discharge, the Americans with Disabilities Act (ADA), negligent employment practices, and discrimination. Upon completion of this course, students will have the ability to demonstrate how human resource managers can apply this knowledge to protect and add value to their organizations.
Prerequisite(s): HRM 420 with a minimum grade of D- or HRM 518G with a minimum grade of D-.
Equivalent(s): HRM 607G, MGMT 607G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Discuss the impact of changes in employment laws and regulations on organizations.
- Analyze strategies for using applicable employment law and policies to address a wide range of employment issues.
- Communicate how compliance with employment law affects budgetary planning.
- Illustrate how the role of negotiator optimizes interaction among employees, employers, and other constituents.
- Evaluate internal and external resources for their appropriateness in performing training, negotiating, or other specialized tasks.
HRM 740 - Workplace Coaching
Credits: 4
This course engages students to learn and utilize core coaching concepts and methodologies to increase organizational and individual performance in the professional workplace. Differences between coaching and mentoring, coaching dynamics as a performance management tool, the eight steps to coaching for performance, and an array of coaching methodologies appropriate in diverse scenarios may be explored. Upon completion of this course students are expected to be able to apply coaching methodologies to common workplace scenarios. NOTE: This course is a business coaching course specific to Management and Human Resource Management majors.
Attributes: Writing Intensive Course
Prerequisite(s): MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D-.
Equivalent(s): HRM 637G, MGMT 637G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define how coaching is a key performance management tool within the context of organizational development.
- Distinguish the difference(s) between coaching and mentoring and how each contributes to improve the workplace environment.
- Assess the ethical issues that face internal and external coaches in an organization and how they are managed or resolved.
- Propose coaching methods and techniques with individuals to achieve performance objectives in an organization.
Interdisciplinary Studies (IDIS)
IDIS 410 - College Success Seminar
Credits: 2
College Success Seminar provides the foundation for an informed and meaningful college experience. In the seminar, students discover how their individual capacities position them for the attainment of their goals within the academic community of the college. The course broadens understanding of key concepts common to integrative learning within higher education settings, particularly focusing on the ways multiple academic disciplines can improve success in applied careers. It empowers students to become informed users of information as well as engage in research and planning for subsequent courses. Students in this course will consider the ways various learning opportunities relate to one another and to the individual's personal, academic, and career goals. College Seminar fosters the self-awareness and intellectual perspective that are the hallmarks of well-educated persons and lifelong, engaged learners. For students in the AA General Studies program, this course will also guide students in developing their twenty credit academic concentration within the associate degree.
Equivalent(s): IDIS 502G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the culture, norms, practices, and terminology that characterize integrative learning in higher education, with specific emphasis on learning resources within the college academic community.
- Discuss personal strengths in relation to integrative, college-level learning and identify strategies for overcoming obstacles.
- Identify and use key strategies for finding and using information appropriately in higher education.
- Summarize the key elements of career development and make appropriate use of career planning tools.
- Write clear and precise personal, academic, and career goal statements.
- Develop an appropriate course selection strategy that logically follows from the self-reflection fostered throughout the course.
IDIS 560 - Research Methods in the Behavioral Sciences
Credits: 4
In this course, students will investigate research methods relevant to the behavioral sciences. Topics will include the scientific method, research ethics, behavioral measurement, experimental and nonexperimental research design, statistical analysis, and scientific writing. Students will apply knowledge of research design, ethics, scientific writing, and APA formatting to propose a viable empirical study to address a practical problem.
Attributes: Social Science (Discovery); Inquiry (Discovery); Writing Intensive Course
Prerequisite(s): (ENG 420 with a minimum grade of D- or ENG 500G with a minimum grade of D- or ENGL 401 with a minimum grade of D-) and (CRIT 501 with a minimum grade of D- or CRIT 501G with a minimum grade of D-) and (MTH 504 with a minimum grade of D- or MATH 504G with a minimum grade of D-) and (PSY 410 with a minimum grade of D- or PSY 501G with a minimum grade of D- or SOCI 410 with a minimum grade of D- or SOC 501G with a minimum grade of D- or CRIM 410 with a minimum grade of D- or CRIM 500G with a minimum grade of D- or EDU 510G with a minimum grade of D- or EDC 500 with a minimum grade of D-).
Equivalent(s): IDIS 501G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate an understanding of the major concepts related to research design, measurement, statistical analysis, and the scientific method.
- Reflect on the ethical issues relevant to behavioral research in the context of both historical and current examples.
- Demonstrate an understanding of the requirements for safeguarding human research participants, and specifically the College’s Institutional Review Board process.
- Conduct scholarly research using library resources to locate peer-reviewed sources and incorporate these sources into an applied research proposal.
- Identify and critically evaluate the research methods used in the empirical research relevant to a specific topic.
- Develop skills in scientific writing, American Psychological Association (APA) formatting, and effective communication.
- Connect behavioral research concepts to everyday events and personal experiences.
- Generate a project on a chosen topic (related to the behavioral sciences) that reviews the relevant literature and proposes a viable empirical study to address a practical issue.
IDIS 601 - Interdisciplinary Seminar
Credits: 4
Many problems in today's society are complex with no simple method of solving them. It is therefore imperative for civic-minded people to explore issues from multiple viewpoints and frameworks. The course analyzes specific themes as they relate to local or global communities while encouraging civil discourse among classmates. The seminar's specific topic varies by individual course section. Students approach a contemporary issue or problem and explore its causes and significance. Students are asked to use advanced problem-solving skills and methodologies to reflect on the topic, discuss possible approaches with peers, and investigate solutions using interdisciplinary research and analysis. The final product for this course contains a presentational component.
Attributes: Interdisciplinary Sem (Gen Ed); Writing Intensive Course
Prerequisite(s): ((COM 460 with a minimum grade of D- or COMM 542G with a minimum grade of D-) and (COM 480 with a minimum grade of D- or COMM 543G with a minimum grade of D-) and (MTH 402 with a minimum grade of D- or MATH 502G with a minimum grade of D- or MTH 504 with a minimum grade of D- or MATH 504G with a minimum grade of D- or MATH at GSC or in transfer with a score of MET) and (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-)) or Has Accred Bachelor Deg with a score of WAIV or ((CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and Has Accred Associate Deg with a score of WAIV).
Equivalent(s): IDIS 601G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Use interdisciplinary knowledge to connect and analyze information on a specific topic from multiple perspectives and cultural frameworks.
- Construct a problem statement with evidence of the most relevant contextual factors, identify multiple approaches for solving complex problems, and evaluate solutions within their historical, cultural, geographic, or political climate.
- Utilize current information resources to conduct research, synthesize material, and present findings.
- Ethically and respectfully engage in civil discourse concerning complex, real-world issues.
- Integrate academic work with community engagement, producing a tangible product (for example: piece of legislation or policy, management survey, research paper, grant proposal, informational webinar on proposed solutions, module lesson plan, or community project) and responding to community needs and assets throughout the process.
- Identify and reflect on the relationship between learning in this course and future academic goals (especially Integrative Capstone planning) or professional practice.
Leadership (LD)
LD 600 - Becoming an Effective Leader
Credits: 4
This course is focused on the strengths and characteristics of effective leaders. Topics may include self-leadership, the difference between leadership and management, the importance of communication, trust, team building, systems leadership, change leadership and conflict resolution. Students may illustrate the value of diversity, systems leadership, change leadership and conflict resolution within teams and organizations, as well as assess personal leadership styles and the leadership of others.
Attributes: Writing Intensive Course
Equivalent(s): LD 600G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define the meaning of leadership and related concepts.
- Determine the role of decision-making, communication, active listening and trust in leadership.
- Illustrate the value of diversity, systems leadership, change leadership and conflict resolution within teams and organizations.
- Determine the function of ethical decision-making within a leadership context.
- Assess leadership styles, their individual strengths, and challenges in an organizational context.
LD 660 - Leadership Theory
Credits: 4
This course guides participants in developing lifelong learning skills for leadership that apply to any organizational level in a wide variety of environments. Both historical and current leadership theory and practice are explored. By taking an active leadership role in this course, students examine the issues, challenges, and practical skills of leadership in today's workplace. Presentations, team activities, reflection, interviewing, and feedback may be activities of developmental components within the course.
Prerequisite(s): LD 600 with a minimum grade of D- or LD 600G with a minimum grade of D-.
Equivalent(s): LD 602G, MGMT 602G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Distinguish how the historical evolution of leadership theory relates to current developments in the field of leadership.
- Evaluate how leaders act as agents of change and vision within organizations.
- Attribute the benefits of the mentor-protege relationship as a model of leadership and capacity building.
- Evaluate personal leadership strengths and areas for self-development according to leadership competency standards.
LD 704 - Leading Teams
Credits: 4
Leadership is the process of motivating people to achieve project goals, usually in a dotted-line organizational setting. The success or failure of the project, and by extension the manager, is dependent upon the manager's ability to assess the team as a whole, (strengths and weaknesses), and to then apply that analysis to the individual team members. Within the course, students will have the opportunity to survey and discuss multiple methodologies used to evaluate teams. Students may analyze how organizational dynamics and structure impact the manager, limit or increase their power, and their ability to perform their job.
Prerequisite(s): (LD 600 with a minimum grade of D- or LD 600G with a minimum grade of D-) and (LD 660 with a minimum grade of D- or LD 602G with a minimum grade of D- or MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D-).
Equivalent(s): LD 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Use basic as well as advanced management terms and theories.
- Compare and contrast multiple motivational and management models.
- Identify and apply multiple conflict resolution techniques.
- Identify a manager's source and types of power.
LD 725 - Volunteer Leadership
Credits: 4
Volunteers are increasingly important in the United States. Not only do financially strapped organizations use volunteers to enhance their capacity, but policy makers and community leaders see volunteering as a vehicle to improve communities and solve public problems. This course may cover topics of volunteer administration: such as planning, marketing, recruitment, screening and selection, training, supervision, evaluation, and recognition. Students will gain an understanding of how the demographic of today's volunteer is changing, how best to deploy the talents of multi-generational volunteers, and how to provide a structured, objective framework to be accomplished by the volunteer corps. Legal issues surrounding the use of volunteers and designing effective volunteer policies may also be addressed.
Equivalent(s): LD 625G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Design roles and responsibilities for volunteers.
- Develop a strategy for volunteer retention and growth that includes appreciating and rewarding volunteers for their service.
- Identify legal and ethical issues concerning volunteer corps.
- Develop effective and successful volunteer communication plans to build community.
- Develop a plan for the inevitable departure of a volunteer from the organization.
- Create training objectives to successfully prepare individuals for their volunteer roles.
- Apply strategies for effective volunteer recruitment.
Management (MGMT)
MGMT 410 - Principles of Management
Credits: 4
This course examines a wide range of business theories and practical applications related to effective management. In addition to learning about what management is and what managers do, students also explore and assess their own management skills and styles. Students apply critical thinking skills to core business functions. Focus is on contributing factors to management styles such as communication, the role of the manager, design of the organization, ethical issues, social responsibility and globalization. Course format may include the application of these management roles and competencies through experiential activities, group exercises and case analysis.
Attributes: Writing Intensive Course
Equivalent(s): MGMT 500G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the value, scope, role, and function of effective managers in diverse settings and in a variety of sectors.
- Compare and contrast key management theories and trace their evolution to current management theory and practice.
- Demonstrate the ability to work as a member of a team toward achieving a predetermined goal according to structured models of teamwork.
- Describe how planning, organizing, leading, and controlling are supported by team building, coaching, communication, presentation, and ethical reasoning.
- Illustrate how the four traditional management functions are applicable in diverse global contexts.
MGMT 544 - Special Topics: Lower Level
Credits: 1-4
A study of current and variable topics in Management. Course content changes from term to term.
Repeat Rule: May be repeated up to unlimited times.
Equivalent(s): MGMT 544G
Grade Mode: Letter Grading
MGMT 566 - Organizational Behavior
Credits: 4
This course focuses on practical application of current research and concepts in human behavior in order to understand and analyze organizations. Interpersonal processes, problem-solving, and managerial decision-making are considered through examination of the roles of power, politics, ethics, and conflict in organizations. Topics may include individual behavior, motivation and performance, interpersonal relations, small group relations, the role of leadership, and organizational culture.
Attributes: Writing Intensive Course
Equivalent(s): MGMT 566G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Illustrate how a systems approach is applied to managing human and organizational behavior according to evidence-based practice.
- Explain how leadership, ethics, personality, and perception affects behavior in organizations according to organizational behavior theory.
- Compare and contrast approaches to building employee motivation and performance through communication.
- Describe how group dynamics, organizational power, and politics influence organizational decision-making, efficiency, and effectiveness in organizations.
- Analyze the impact of globalization on individual, group, and systemic functioning within organizations according to organizational behavior theory.
MGMT 569 - Budget Management
Credits: 4
One of the primary roles of a manager is to manage budgets and to communicate with accounting and finance professionals. This course is designed to provide budgeting skills to managers, enabling them to help in the decision-making process related to the financial health of their organizations. Students will have the opportunity to become familiar with processes related to development and management of the budgeting process, accounting practices, and financial oversight.
Prerequisite(s): CMPL 402 with a minimum grade of D- or CMPL 502G with a minimum grade of D- or MGMT 502G with a minimum grade of D- or CMPL 512 with a minimum grade of D- or CMPL 612G with a minimum grade of D-.
Equivalent(s): MGMT 569G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain the role and principles of budgeting within an organization.
- Design an organizational and programmatic budget for a business context.
- Create a budget utilizing various budgeting tools and techniques.
- Analyze financial and accounting statements for an organization.
- Illustrate the interdependence of business functions in accounting and finance.
MGMT 595 - Practicum in Management
Credits: 4
This project-based practicum is an entry-level field experience designed to assist Business Management majors in exploring career and vocational settings in which they can use and apply their business-related knowledge and skills. The nature of the practicum is exploratory in nature, involves extensive student initiative in designing and implementing the practicum, and is conducted under the supervision of the practicum mentor. A supplementary objective of the practicum is to explore and assess possibilities for settings and situations in which the learner may engage in an upper level Business Management Internship. Registration for this course is by permission of Academic Affairs. Earlier registration deadlines may apply.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): MGMT 540G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Gain knowledge of the relevance of their business-related academic training to the work environment.
- Acquire knowledge related to their major and understand how their business management skills and knowledge fit into the sites visited.
- Acquire knowledge of how product or service-based enterprises are structured and managed.
- Refine and develop their career aspirations in the management field including locating and assessing an internship site.
- Develop knowledge and skills related to involvement in the work environment including taking initiative to network, conduct interviews and be interviewed, and promote their own capabilities and assets in field settings.
- Acquire knowledge of career relevance, realities, and opportunities with regard to their business management training including range of salary, benefits, and other compensation.
- Demonstrate professionalism and standards of ethics while working in a field setting.
- Follow college policy that all research activities which involve human participants, regardless of the level of risk foreseen, require review and written approval by the College's Institutional Review Board prior to the initiation of the activity.
MGMT 608 - Fostering Inclusion and Diversity in the Workplace
Credits: 4
Today's workforce is diverse; individuals are frequently interacting with peers, managers and customers, each with different backgrounds, experiences, group affiliations, neurodiversity, sexual orientations, religions, and identities. With equity and respect, these differences can enhance performance and creativity; workplace diversity can also help to increase employee and customer engagement, contentment, and inclusion. This course explores ways in which employees and managers can cultivate an inclusive workplace culture and offers means for expanding appreciation of each individual's uniqueness. This course may review paradigms that limit and promote inclusion, such as unconscious biases, behavioral change, leadership, acknowledgement of the dimensions of diversity, and enforcement of patterns by employers, employees, and society as a whole. Recommended: MGMT 566.
Equivalent(s): MGMT 608G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop strategies for discussing diversity and inclusion in the workplace according to standards for inclusivity.
- Evaluate the aspects of personal identity and experiences that shape how people interact and engage in organizational settings.
- Propose how an organization can effect change and improvement by employing strategies for diversity leadership.
- Identify and evaluate the trends and issues confronting managers that result from increasing workforce diversity and globalization.
- Propose diversity strategies for leadership and organizational management through the collection, analysis, and synthesis of information.
MGMT 625 - Legal and Ethical Issues in Business Management
Credits: 4
This course addresses the nature, functions, and operations of the legal system and how legal rules affect business operations. Students examine the legal framework of laws, rules, health and safety regulations, and judicial opinions that have direct and profound impacts on managerial decision-making and practice. Considerable emphasis is placed on the federal, state, and local regulations that directly impact business practice; consumer laws, labor and employment law; and the social and ethical environment of business policy and management practice.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or PADM 500 with a minimum grade of D- or PADM 500G with a minimum grade of D- or MGMT 501G with a minimum grade of D- or MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D-.
Equivalent(s): MGMT 625G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze the legal complexities inherent in the practice of ethical business management and operations.
- Examine the frameworks of legislative process and judicial organization and their impacts on managerial decision-making and practice.
- Examine the means to assert and protect fundamental individual rights within corporations according to consumer, labor, and employment law.
- Interpret the intent and effect of industry-specific legislation, e.g., mining, music, e-commerce, and the internet.
- Apply social and ethical decision making to managerial contexts as they apply to the environment of business policy, management practice, and society.
MGMT 626 - Project Management Strategies
Credits: 4
This course examines tools and methods used to manage projects of varying size and scope, and explores how these tools can be deployed to plan, schedule, execute, and assess projects from start to finish. Topics may include cost, risk, and quality management frameworks. While designed primarily for students in management-related and technology-related fields, the course takes a broad approach, recognizing the diversity of professions which require project management skills and knowledge. Students may be introduced to the roles and responsibilities of project and program managers in various settings, to the knowledge areas of the Project Management Institute, and to the significance of project management teams.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or PADM 500 with a minimum grade of D- or PADM 500G with a minimum grade of D- or MGMT 501G with a minimum grade of D-.
Equivalent(s): MGMT 626G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Implement industry terminology in written communication, project management documents and plans, and use technology appropriate to the task.
- Apply project management concepts including scope, time, costs, and quality, and risk management to the various stages of a project.
- Explain the value of quality management frameworks as they pertain to organizational settings.
- Predict issues that can affect projects across various fields and the impact of these issues while managing projects.
- Attribute traits of successful project management, including interpersonal skills, organizing, managing and leading the team, using effective strategies to influence others, and managing conflict.
MGMT 634 - Contemporary Management Issues
Credits: 4
In this course, students examine how such issues as globalization, technology, the environment, business ethics, and business-government relations impact how businesses are managed. They also examine how leaders manage leaner and flatter organizations comprised of diverse employees working in teams. Students may explore the broad impacts of these contemporary management issues through reading, research, case studies, and active discussions.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or PADM 500 with a minimum grade of D- or PADM 500G with a minimum grade of D- or MGMT 501G with a minimum grade of D-.
Equivalent(s): MGMT 601G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Identify, research, and critically analyze contemporary management issues for their impact on the contemporary business environment.
- Analyze how globalization, technological innovation, and other external forces affect how an organization is managed.
- Analyze how empowerment, team building, diversity, and internal forces affect how an organization is managed.
- Evaluate the behaviors essential to productive work groups and assess participation as an effective member.
MGMT 642 - International and Cross-Cultural Management
Credits: 4
Globalization, remote work environments, outsourcing, new technology, supply chains and current business practices require working across time zones, countries, and cultural norms, all of which challenge traditional assumptions about how to manage people and organizations. Students may study how growing worldwide interconnections impact globalization on managing organizations and people worldwide. This course reflects new and emerging individual and interrelated factors influencing international managers which may include legal, political, economic, competitive, socio/cultural, technological, and environmental factors. The class incorporates real-world examples, research, and practical application, allowing students to adjust, adapt, and navigate the changing global business landscape, assessing opportunities and addressing potential challenges.
Equivalent(s): MGMT 604G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Compare and contrast the major concepts and paradigms in global management, including historical, current best practices and predicted trends.
- Develop entry strategies and ongoing management techniques specific to the local culture.
- Examine similarities and differences in political, cultural, environmental and economic systems, among nations engaged in international business and trade.
- Assess potential opportunities, challenges and strategies for working and managing in an international environment.
- Differentiate the skills and knowledge required to successfully manage an international business from managing a domestic business.
MGMT 644 - Special Topics: Upper Level
Credits: 1-4
A study of current and variable topics in management. Course content changes from term to term. It is expected that the learner will have prior coursework or experience in the subject matter.
Repeat Rule: May be repeated up to unlimited times.
Equivalent(s): MGMT 644G
Grade Mode: Letter Grading
MGMT 680 - Global Business
Credits: 4
This course introduces the concept of global business as a system and the theories which underlie it; institutions that are visual evidences of it; production, marketing, financial, legal, human resource management, culture, politics and other subsystems which comprise the total system. It also examines national governmental and international institutional controls and constraints, which impact the environment in which the system operates. Students may examine growing worldwide interconnections to gauge the impact of globalization on managing organizations and people worldwide. Global business has an impact on all businesses, regardless of size or location of your business.
Attributes: Writing Intensive Course
Equivalent(s): MGMT 633G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze how the economic, political/legal, and financial environments affect global business operations.
- Demonstrate how culture affects all business activity.
- Attribute how geographic features of a country or region contribute to natural capital.
- Evaluate strategies used by business in the competitive international market.
- Explain how global businesses differ from domestic business.
MGMT 685 - Global Innovation
Credits: 4
This course recognizes the deep connection between global trade, technology, and innovation. Combining studies in global business and its responsible management with the specialized knowledge of technology and global innovation management gives students the opportunity to prepare for successful careers in a global environment for firms that compete on the basis of innovation in products and services. Students may learn how the product life-cycle influences the commercialization of new technology products in a diverse and ever-changing global market.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): MGMT 632G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Attribute how the underlying theories and models on innovation, organizational structure, and market penetration operate in a global business setting.
- Articulate how the business innovation process is affected by local, national, and global influences.
- Determine which cultural and organizational drivers impact global technology and innovation.
- Describe how the product life-cycle influences the commercialization of new technology products in a diverse and ever-changing global market.
MGMT 695 - Internship in Management
Credits: 4
The upper level Business Management Internship is a field-based experience designed to develop and hone the practical application skills of a Business Management major. Students apply for an internship at a self-selected site and negotiate the terms of the internship experience with a site supervisor under the general auspices of their faculty internship mentor. The internship requires documented evidence of eighty hours of supervised experience and practice in a field setting where business management-related knowledge and skills are applied. NOTE: It is recommended that learners have completed the majority of upper level course work in their major prior to enrolling in this course. Registration for this course is by permission of Academic Affairs. Earlier registration deadlines may apply.
Equivalent(s): MGMT 640G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Apply business management skills and methods to an in-depth, supervised, internship setting.
- Research mission, competitive environment, leadership roles, and ethics within the organization of the specific internship setting.
- Carry out a project for the specific internship setting that results in a presentation to supervisor or senior management.
- Demonstrate professionalism and standards of ethics while working in a field setting.
MGMT 706 - Fundraising and Resource Development
Credits: 4
Fundraising is the act of soliciting for contributions or pledges. Development, on the other hand, refers to nurturing and building relationships over time between donors/philanthropists and organizations. The purpose of this course is to differentiate fundraising, grant writing, and development strategies in organizations. Students will examine the roles and responsibilities of the individuals within an organization that motivate, nurture, engage, and maintain donor relationships. This course may review ethics and transparency within fundraising, technology to facilitate resource development, social and business trends, and organizational adaptation.
Attributes: Writing Intensive Course
Equivalent(s): MGMT 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Distinguish how fundraising and development advances an organization’s needs and goals.
- Attribute the roles responsibilities of the individuals within an organization that motivate, nurture, engage, and maintain donor relationships.
- Analyze how ethical and transparency codes are implemented in nonprofit fundraising.
- Evaulate effective fundraising processes, strategies, and sources in a non-profit organization.
- Determine how resource development innovations and potential opportunities for social enterprise advance the needs and goals of non-profit organizations.
MGMT 707 - Nonprofit Management
Credits: 4
This course guides participants in understanding nonprofit organizations and their management. Topics may include motivations for starting nonprofit organizations as well as theories and strategies to balance the unique needs of nonprofits within market economies. This course covers considerations for staffing and volunteer management, funding sources, asset management, program evaluation and leadership structures as elements of identifying qualities of successful nonprofit organizations at various stages of development. Projects may include interviewing, building a nonprofit business plan, and presentations.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or MGMT 566 with a minimum grade of D- or MGMT 566G with a minimum grade of D-.
Equivalent(s): MGMT 638G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Distinguish the unique elements of nonprofit organizations from the for-profit and public sectors in organizational makeup and delivery systems.
- Explore the different aspects of management and operations including the supervision of employees and volunteers.
- Investigate the historical, philosophical, theoretical and ethical perspectives of nonprofit organizations, including current trends and challenges facing nonprofits.
- Describe the various stakeholders in nonprofit organizations and the role of the Board of Directors.
- Analyze the importance of strategic planning, fundraising strategies, finances, marketing, and program evaluation within nonprofit organizations.
MGMT 715 - Financial Management for Nonprofit Organizations
Credits: 4
Nonprofit management is becoming a recognized specialty, with a growing number of individuals and entities specializing in nonprofit financial management. Concepts cover financial management considerations related to ethics, governance, policy and mission frameworks that are unique to nonprofit organizations and practices.
Prerequisite(s): (ACCT 532 with a minimum grade of D- or ACCT 511G with a minimum grade of D- or MGMT 511G with a minimum grade of D-) and (MGMT 707 with a minimum grade of D- or MGMT 638G with a minimum grade of D-).
Equivalent(s): MGMT 639G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Model nonprofit management from a financial leadership viewpoint.
- Attribute how discipline-specific concepts of ethics, governance, policy, and financial management inform non-profit business decisions.
- Illustrate financial management concepts in a variety of nonprofit settings.
- Illustrate how mission frameworks inform the management and financial structure of non-profit organizations.
MGMT 795 - Integrative Capstone: Industry-Based Internship
Credits: 4
This capstone course is a field-based internship designed to develop and hone the practical application skills of a Business Management major. The course requires students to integrate the knowledge and skills gained from other courses in the program and to demonstrate the ability to apply their knowledge to new subject matter and practical situations. Students apply for an internship at a self-selected site and negotiate the terms of the internship experience with a site supervisor under the auspices of their faculty mentor. The internship requires documented evidence of eighty hours of supervised experience and practice in a field setting where management-related knowledge and skills are applied. Students will also be required to submit professional documents such as a cover letter, resume, and professional portfolio as part of the course. NOTE: Registration for this course, an internship, is by permission of Academic Affairs. Early registration deadlines may apply. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 02G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): MGMT 651G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Apply business management skills and methods to an in-depth, supervised, internship setting.
- Develop professional documents to promote an individual's brand.
- Research mission, clientele, assessment, and quality insurance within the organization of the specific internship setting.
- Carry out a project for the specific internship setting that results in a presentation to supervisor or senior management.
MGMT 796 - Individualized Studies Capstone
Credits: 2-9
This course is an independent learning experience used to satisfy the integrative requirement. The purpose of the integrative experience is to provide the learner with a capstone project in which to reflect on and synthesize his or her prior learning and apply it at a new, higher level of understanding. It is the final learning experience of your degree program and is undertaken after all other coursework is completed. This capstone may incorporate some new aspects of learning, but the project must integrate foundation and specialized coursework into the experience. No transfer, assessment or validation credit may be used to fulfill this requirement. Course content is approved by Academic Affairs.
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): MGMT 670AG
Grade Mode: Letter Grading
View Course Learning Outcomes
- Demonstrate proficiency in the methods of inquiry pertinent to the primary discipline of the Individualized Studies major.
- Demonstrate proficiency in the use of information resources for the primary discipline of the Individualized Studies major.
- Demonstrate how the existing body of knowledge of the selected topic is relevant to the proposed thesis and its theoretical framework.
- Synthesize prior learning in the major with current research or scholarship in the field to produce a qualitatively unique perspective on the selected subject matter.
MGMT 797 - Integrative Capstone: Industry-Based Project
Credits: 4
This capstone course builds on all previous coursework. By completing a course project, students synthesize practical knowledge and academic theories to develop and implement effective managerial strategies in their own field of professional interest. Students will have the opportunity to explore current research in the field of management to meet their personal professional goals and goals of their organizations. Professional documents such as a cover letter, resume, and professional portfolio are developed by students in this course. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): MGMT 660G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Apply current research in the private, public, and nonprofit sectors to meet goals of a selected organization.
- Evaluate ethical principles as they pertain to the execution of a capstone project.
- Prepare a plan for ongoing professional development as leaders and managers based upon an individual strengths assessment.
MGMT 798 - Integrative Capstone: Strategic Management Experience
Credits: 4
This capstone course focuses on the concepts and techniques of business management. It analyzes the process of developing and executing strategies designed to maximize a company's competitive advantage. With this information, students will develop skills to determine the appropriate strategy to fit the company's unique resources and environment. Students will have the opportunity to participate in experiential learning that will allow them to apply previous learning and degree content by crafting and executing strategy. They will also apply their knowledge of strategic management to their own field of professional interest by completing a course project. Students will also be required to submit professional documents such as a cover letter, resume, and professional portfolio as part of the course. Prior to capstone enrollment, students are expected to complete the majority of their required major courses. Students should consult with their advisor regarding specific major courses that may be completed with their capstone. NOTE: Students who were admitted to the college before Fall 2019 and have remained active in their original catalog year are not required to take IDIS 601.
Attributes: Writing Intensive Course
Prerequisite(s): (CRIT 602 with a minimum grade of D- or CRIT 602G with a minimum grade of D- or CRIT 502G with a minimum grade of D-) and (IDIS 601 with a minimum grade of D- or IDIS 601G with a minimum grade of D-).
Equivalent(s): MGMT 650G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Evaluate management processes that would optimally achieve an organization’s strategic goals.
- Analyze and execute a management strategy regarding external environmental factors.
- Use the organizational strengths, weaknesses, opportunities, and threats (SWOT) analysis to determine a company's resources and competitive position against its competition.
- Evaluate the nature and application of ethics, social responsibility, and sustainability in the creation and execution of a business strategy.
- Develop a portfolio of documents to promote an individual's professional brand.
Marketing (MKT)
MKT 510 - Principles of Marketing
Credits: 4
Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of goods and services to maintain relationships that satisfy organizational and individual needs and wants. The course introduces students to terminology, functions, institutions, philosophy, consumer behavior, market decision-making and public policy issues. The course will provide students with the basic framework to understand the role and scope of marketing in the business environment.
Attributes: Writing Intensive Course
Equivalent(s): MGMT 514G, MKTG 514G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain the importance, nature, and scope of contemporary marketing in the business environment.
- Discuss the role of marketing research methods and the Internet in identifying, expanding, and creating market opportunities.
- Describe how strategic marketing techniques are used to differentiate products and services and satisfy customer needs.
- Compare methods used to control, evaluate, and improve marketing initiatives that lead to product or service success and customer satisfaction.
- Discuss the impact of marketing ethics, consumerism, and social responsibility on marketing strategies.
MKT 517 - Consumer Behavior
Credits: 4
This course focuses on consumer behavior in a variety of contexts. Understanding the decision process, attitude, and behavior of buyers is essential to developing marketing plans in today's competitive marketplace; sophisticated customer relationship management approaches are dependent upon knowing the customer. Students consider the major theoretical approaches to consumer behavior and examine how the concepts of affect and cognition, behavior, learning, and the environment can be used to design and maintain an effective marketing strategy. The course also offers students an opportunity to gain a better understanding of their own buying behavior. NOTE: PSY 410 and SOCI 410 are recommended.
Prerequisite(s): MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-.
Equivalent(s): MKTG 617G
Grade Mode: Letter Grading
View Course Learning Outcomes
- 1.Explain the importance of the buyer decision process, attitude, and behavior on the development of marketing plans in a competitive marketplace.
- Demonstrate how the concepts and principles of consumer behavior can be used to design and maintain an effective marketing strategy.
- Develop customer relationship management strategies based on the major theoretical approaches to consumer behavior.
- Illustrate how course concepts and principles impact personal buying behavior to maximize revenue.
MKT 523 - Introduction to Professional Sales
Credits: 4
This course presents students with current knowledge, data, and skills that are applicable in today's competitive business environments. The course provides students with an in-depth awareness of the sales discovery and presentation process within the professional selling environment. Students may demonstrate their persuasive skills in the context of a hypothetical job interview.
Equivalent(s): MKTG 523G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define and describe the different types of sales and the components of the Sales/Buying Cycle.
- Develop a plan to positively and professionally identify, influence, and persuade prospective customers through strategic sales communication techniques.
- Attribute how professional influencing style, communications strengths, and use of development opportunities contribute to exemplary sales outcomes.
- Demonstrate different communication strategies and skill sets required for the closing of a sale.
- Evaluate which communication factors lead to the development of trust and credibility with customers in sales communication.
MKT 525 - Presentation Excellence in Sales
Credits: 4
This hands-on, highly interactive course prepares students to effectively develop, organize, present, support, and close a powerful program and presentation with confidence and conviction. The focus draws upon listening skill sets, oratory, personal communication social styles, and persuasive/informative techniques that result in the presenter engaging the audience. The course helps students to build competence and confidence through feedback and practice. The course prepares students to deliver persuasive and informative presentations that promote a specific outcome.
Equivalent(s): MKTG 525G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe and analyze the communication style, listening skills, and strengths that are persuasive, informative, and inspiring in exemplary presenters.
- Apply audience analysis techniques to produce a well-organized presentation.
- Evaluate use of audio-visual tools, verbal, and non-verbal communication techniques in a presentation to connect with and engage one’s audience.
- Employ audience participation strategies in product and service presentations that maximize learning and openness to persuasive solutions.
- Assess the roles and contributions of team members in planning, organizing, creating, and delivering an effective group presentation.
MKT 600 - Social Media Marketing
Credits: 4
This course is designed to build students' social media marketing, advertising, and communication skills by utilizing projects that give students hands-on experience implementing social media marketing strategies. The focus of this course will be understanding social media, developing social media marketing strategies, and tracking their effectiveness in an effort to maximize marketing efforts for businesses. It is expected that students have a basic understanding of various social media platforms. This course is NOT about how to use social media; rather it looks at how we can use social media for marketing efforts. NOTE: MKT 510 is recommended.
Attributes: Writing Intensive Course
Equivalent(s): MKTG 520G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Distinguish how social media and contemporary communication technology influences business and marketing in today’s marketing environment.
- Identify and discuss key principles of “connected consumers” from psychological and sociological perspectives.
- Employ the currently predominant social media tools for business/marketing communications according to specific goals and objectives of the organizations.
- Develop a strategic plan for identifying opportunities for using social media to meet an organization’s goals.
- Interpret the analytics associated with a social media marketing plan to determine its effectiveness according to key metrics.
MKT 610 - Marketing Hospitality Organizations
Credits: 4
This course provides a comprehensive overview of the role of marketing in the hotel, restaurant, and travel industries. Students in this course may use case studies and real-world events to explore the theories, principles, and application of both traditional and digital forms of marketing to select groups. This is an experiential course that may include assignments such as the creation of a marketing plan, advertising campaign or social media strategies for a partner organization. The focus of this course centers on the planning, implementation, and evaluating of marketing plans, strategies, budgets, and campaigns.
Prerequisite(s): MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-.
Equivalent(s): MKTG 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe how marketing in the hotel, restaurant, and travel industries has impacted the ways in which operators have interacted with their customers, from a historical perspective.
- Analyze and discuss the importance of leading a marketing team and the responsibilities of the sales office in deploying the marketing messaging out into the marketplace.
- Attribute the responsibilities of the sales office in deploying the marketing messaging out into the marketplace.
- Dissect how to specifically target market to the different segments of the hotel, restaurant, and travel industries.
- Assess the role of technology, social media, and current social/cultural trends affecting the design of marketing strategies in the hospitality industry.
MKT 612 - Agile Marketing
Credits: 4
Marketing plays a fundamental role within an organization, yet in many organizations, marketing is siloed from other business units, teams, or departments. A successful marketing department must strategically place themselves into the business with innovation and adaptivity. This course may explore agile marketing techniques including outcomes, continuous improvement, and customer needs.
Prerequisite(s): MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-.
Equivalent(s): MKTG 612G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the role of an agile marketing team within an organization.
- Develop an agile marketing strategy that addresses the goals and objectives of an organization.
- Estimate the return on investment (ROI) from innovative marketing strategies according to metrics that are relevant to an organization’s goals and objectives.
- Formulate adaptive marketing strategies based on market variability and ever-changing marketing tools.
MKT 615 - Digital Storytelling and Brand Management
Credits: 4
This course introduces the role and philosophy of brand management in the strategic marketing process and the resulting effects on strategic and marketing decisions. Students learn to identify and establish brand positioning and values, design branding strategies, and grow and sustain brand equity. Topics may include the strategic brand building process, segmentation and positioning for building brands, consumer behavior, brand information systems, building brand equity, and the application of brand management using marketing principles. Students explore the critical role of brand management in successful marketing strategies.
Prerequisite(s): (MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D- or MKT 612 with a minimum grade of D- or MKTG 612G with a minimum grade of D-) and (MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-).
Equivalent(s): MKTG 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Employ marketing principles to develop effective theory-based branding strategies for building, managing, growing, and sustaining brand equity.
- Apply brand audit methodology in evaluating branding strategies for maximum impact to the marketing strategy.
- Demonstrate how effective communication and group-management skills impact brand management and overall marketing decision-making.
- Discuss the role of brand management in the strategic marketing process and marketing decision-making.
MKT 618 - Sales Management
Credits: 4
This course focuses on the strategic and tactical aspects of selling and sales force management. The course develops an analytical understanding of the concepts, tools, and techniques of sales management, using real-world marketing problems. Students will apply the principles of personal selling, relationship building, salesforce prospecting, and sales call planning in a simulated sales management environment. Issues concerning international sales, social responsibility, and ethical considerations as they relate to sales management may be addressed.
Prerequisite(s): (MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-) and (MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-).
Equivalent(s): MGMT 618G, MKTG 618G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Discuss the strategic role the sales force function and sales force management play in overall marketing strategies.
- Discuss the principles of sales force recruitment, selection, compensation, and training of employees.
- Analyze social, legal, political, and ethical issues faced by the contemporary sales force.
- Apply the principles of personal selling, relationship building, salesforce prospecting, and sales call planning in a simulated sales management environment.
MKT 645 - Marketing Research
Credits: 4
In this course, students explore the theories and techniques of planning, conducting, analyzing, and presenting market studies. Students may discuss ethical dimensions, emerging trends, and new skills associated with marketing research and how secondary data fit into the research process. Students may examine different methodologies with emphasis on primary research, including questionnaire design. The course addresses the growing role that technology plays in predicting marketing trends, addressing marketing problems, and the development of new products and services.
Prerequisite(s): MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-.
Equivalent(s): MKTG 515G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Explain the role of marketing research in marketing decision-making and planning.
- Discuss ethical dimensions, emerging trends, and new skills associated with marketing research and how secondary data fits into the research process.
- Describe the major components of a marketing research proposal.
- Describe the essential elements of a customer relationship management program.
- Explain the growing role that technology plays in predicting marketing trends, addressing marketing problems, and the development of new products and services.
MKT 705 - Marketing for Nonprofits
Credits: 4
The course explores the use of traditional and nontraditional channels to promote nonprofits to an array of actual and potential audiences for a variety of purposes. Most nonprofit organizations must be visible to the public in order to fulfill their missions. Thus, nonprofit leaders must know how to promote their organizations to current and potential supporters, the broader public, and the mass media. Topics may include program and organizational branding, targeting respective audiences, preparing materials for greatest effect, and applying social media as appropriate.
Equivalent(s): MKTG 605G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Assess how marketing management contributes to the development of relationships between nonprofits and their target audiences.
- Model marketing mix principles to develop and communicate the organization’s value proposition, build a brand, and seek multiple funding sources to support sustainability.
- Analyze the range of marketing media and outlets to discern the advantages and disadvantages they pose for marketing a non-profit organization.
- Construct benchmarks and milestones that would incrementally achieve strategic marketing objectives for a non-profit organization.
MKT 720 - Digital Advertising
Credits: 4
Digital technologies have become an integral component of daily life for many organizations and consumers. This class will provide the student with the theoretical understanding of the internet marketplace necessary to adapt to its many changes, while also equipping the student with the skills needed to perform vital daily functions. The course may cover a wide spectrum of topics, including (but not limited to) marketing strategic approaches on the internet, analytics, online reputation management (ORM), digital positioning and branding, email marketing, paid search marketing, and integrated communications on digital media.
Prerequisite(s): (MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-) and (MKT 517 with a minimum grade of D- or MKTG 617G with a minimum grade of D-).
Equivalent(s): MKTG 620G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze search engines’ methodology of ranking organic searches to maximize reach.
- Apply the mechanics of paid rankings to codify marketing expenditures.
- Analyze search engine marketing campaigns for effectiveness in order to make recommendations for improving campaigns’ conversion rates.
- Explain how online reputation management techniques can improve the online reputation of brands.
MKT 723 - Marketing Design and Usability
Credits: 4
In the field of marketing, creating intuitive market interfaces (website, mobile applications, and e-commerce) is imperative for consumer engagement and retention. This course will explore web design, user interface (UI), user experience (UX), and experiential design principles within the context of digital marketing. Successful design leads to data-driven results. Students may have the opportunity to analyze universal web standards, design fundamentals, interface, usability, and design issues to enhance search engine optimization (SEO) and search engine marketing (SEM).
Prerequisite(s): MKT 510 with a minimum grade of D- or MKTG 514G with a minimum grade of D-.
Equivalent(s): MKTG 623G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Evaluate how design tools and software contribute to achieving the marketing goals of a project.
- Assess how exemplary interface design is able to accurately convey data-driven results to make business decisions easier.
- Discern how the principles of Web design, universal Web standards, and design aesthetics relate to successful marketing initiatives.
- Evaluate how user interface design (UI) and the principles of usability contribute to an optimal user experience (UX) from a marketing perspective.
- Propose a search engine optimization (SEO) plan that achieves a stated goal within a search engine marketing (SEM) campaign.
Operations Management (OPS)
OPS 570 - Operations Management
Credits: 4
This course analyzes complex operating situations faced by technical and business managers. Students learn the role of the operations manager in the enterprise as well as demonstrate an understanding of the scope of an operations strategy. Students develop operations strategies to meet organizational requirements while analyzing operations processes. The course also offers students an opportunity to apply knowledge that contributes to the operations success of organizations.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): MGMT 627G, OPS 627G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Examine the importance of the operations manager and operations strategy to the overall enterprise.
- Distinguish the interrelationship between operations and other key organizational functions.
- Analyze operations and related processes in order to develop operations strategies that meet organizational requirements and contribute to organizational success.
- Explain the role of operations management in terms of customers and the supply chain.
OPS 605 - Quality Management
Credits: 4
This course provides students with understanding and knowledge of the philosophies and methods used to improve effectiveness and efficiency of organizational processes for businesses. Topics may include statistical methods for quality improvement in manufacturing and service operations. Emphasis is given to both the technical and managerial issues in understanding and implementing quality as a component for success in today's global business environment.
Prerequisite(s): (MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-) and (MTH 504 with a minimum grade of D- or MATH 504G with a minimum grade of D-).
Equivalent(s): MGMT 619G, OPS 619G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Evaluate the frameworks and methods used to improve effectiveness and efficiency of organizational processes.
- Apply statistical methods for quality improvement in manufacturing and service operations.
- Illustrate how specific methods of communication and group-management skills contribute to improvements in business process efficiency.
- Articulate how quality management factors into the development successful business strategies.
OPS 610 - Sustainable Facility Operations
Credits: 4
This course provides an overview of the role of an operations manager in facility and venue management. Sustainable facility management includes maintenance, cleaning/housekeeping, engineering, heating, ventilation, and air conditioning (HVAC), utility usage management, budgets, security, crisis management/emergency management, and production. This course covers the general systems and processes related to the planning, programming, design, construction, and occupancy of facilities, including long-range, strategic and tactical planning, the relationship between facility planning and business planning, organization of sites, and buildings.
Prerequisite(s): DAT 510 with a minimum grade of D- or DATA 510G with a minimum grade of D-.
Equivalent(s): OPS 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Define the basics of facility management, sustainability, operations, and maintenance.
- Illustrate the various systems within a facility and how those systems connect to one another.
- Use data analytics to help make informed decisions regarding system oversight, optimization, and measurement of social, economic, environmental, and institutional sustainability components.
- Assess facility, equipment opportunities, and funding sources related to inspection, management, monitoring, and maintenance.
- Examine the role of institutional buy-in in regards to sustainability practices in facilities.
OPS 720 - Fundamentals of LEAN Process Improvement
Credits: 4
This course promotes an understanding of the theoretical and practical aspects of LEAN processes, and how LEAN thinking can be applied in a variety of contexts and applications. Students will be exposed to a range of LEAN tools that prepare learners to actively participate in LEAN processes and events in support of the development of a LEAN organizational culture. Developing capacity in facilitation and change management, students will prepare to become LEAN practitioners, learning to guide a group through problem solving circumstances, while considering the challenges of organizational change.
Attributes: Writing Intensive Course
Equivalent(s): OPS 628G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the role and evolution of LEAN within global and domestic corporate process improvement efforts.
- Explain how the components of LEAN practice are employed within organizations to foster modern process improvement measures.
- Analyze operational processes in the contemporary workplace to determine how they may be improved by implementing LEAN practices.
- Develop a plan of professional preparation for implementing future LEAN process improvement trends.
Public Administration (PADM)
PADM 500 - Introduction to Public Administration
Credits: 4
This course introduces concepts of effective leadership for public service programs in the governmental and public sectors. Students will have the opportunity to become acquainted with public administration and policy as fields of study, such as the nature of bureaucracy, public policy, allocation of resources and public budgeting, leadership, supervision, and organization of civil servants.
Equivalent(s): MGMT 501G, PADM 500G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the foundational structures of public administration and policy.
- Recognize, explain, and contrast foundational concepts in public administration.
- Explain and effectively communicate the range of issues that can occur in public administration.
- Diagnose obstacles and devise leadership-based solutions for practical problems in public administration.
- Describe how leadership in public administration affects the allocation of resources, public budgeting, staff supervision, and organization of civil servants.
PADM 600 - Public Policy Development and Implementation
Credits: 4
This course is an overview of policy formulation and administration in the context of U.S. federal, state, and local governments. The relationship between politics and administration is explored with reference to the classical policy/administration dichotomy. The content of this course aims to familiarize students with the public policy process, equipping students with analytical frameworks and practical tools to improve their engagement with the process through their work. By the conclusion of this course, students will have the opportunity to develop their knowledge and skills to effectively apply these tools as future elected public officials, public agency managers, policy analysts, and public service providers.
Attributes: Writing Intensive Course
Prerequisite(s): PADM 500 with a minimum grade of D- or PADM 500G with a minimum grade of D- or MGMT 501G with a minimum grade of D-.
Equivalent(s): PADM 600G
Grade Mode: Letter Grading
View Course Learning Outcomes
- 1.Determine how various frameworks and theories inform the design of the policy process and its component parts.
- Evaluate how policy structures affect the process of policy development at each level of the policy system and the interactions associated with these actions.
- Illustrate how diverse sources of formal and informal authority in a policy system are derived from cultural and public values.
- Propose how public policy implementation can be improved according to specified metrics.
- Plan utilizing the public policy process to advance an initiative in the public interest.
PADM 645 - Public Sector Budget and Finance
Credits: 4
This course examines public budgeting in the context of its institutional, procedural, and political dimensions. Students will have the opportunity to learn about budgeting, accounting, and financial management concepts and techniques necessary for planning, analysis, and decision making in government and public sector organizations. This course also presents an overview of budgetary reforms, budget theories and techniques, and comparative perspectives of federal, state, and local budgeting methods. Further topics may include types of budgets and budget reports; the budgeting process at the local, state, and federal levels; basic expenditure and revenue forecasting and analysis; and communication strategies for financial and budgetary matters.
Prerequisite(s): PADM 500G with a minimum grade of D- or PADM 500 with a minimum grade of D- or MGMT 501G with a minimum grade of D-.
Equivalent(s): PADM 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Develop a budget for a public sector project that meets professional standards for financial reporting methods in government and public sector operations.
- Analyze financial documents used by governments to determine the status and trends that are evident in the data.
- Analyze financial information, including budgetary calculations, cost allocation techniques, and capital planning, according to operational needs.
- Analyze a government’s financial strengths and weaknesses through financial documents.
- Present financial information for strategic planning and economic development opportunities in a way that is factual, credible and understandable to the intended decision makers and stakeholders.
PADM 670 - Human Resources in the Public Sector
Credits: 4
This course will focus on human resources in public sector practices. The history and changing role of public sector human resource strategies will be explored by students to develop an understanding of how individuals from diverse backgrounds, interests, and skill sets can work together and contribute towards an organization's mission. Students will have the opportunity to build capacity to influence people both inside and outside of an organization, optimize the structure and culture of their organization, make effective decisions, resolve conflicts, and drive change for higher organizational performance. Further, students will be given the opportunity to develop and enhance their supervisory and leadership skills so they can manage and lead high-performing, successful organizations.
Attributes: Writing Intensive Course
Prerequisite(s): PADM 500G with a minimum grade of D- or PADM 500 with a minimum grade of D- or MGMT 501G with a minimum grade of D-.
Equivalent(s): PADM 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Assess how historical practices of human resource management in the public sector inform current professional practice.
- Use current human resource function models as a framework for analyzing organizational culture and management structures.
- Appraise how a public policy issue and its subsequent legal decisions impact the practice of human resources management in the public sector.
- Illustrate how tools and techniques that HR professionals use are employed to develop strategic and operational goals for public sector organizations.
- Propose the use of appropriate tools, techniques, and problem-solving methods to address a selected practical Human Resource Management problem.
Supply Chain Management (SCM)
SCM 570 - Supply Chain Purchasing Management
Credits: 4
In this course, students will learn how purchasing and supply management have become increasingly visible in a world where supply is a major determinant of corporate survival and success. Supply chain performance and influences will be examined as they are not only operational and financial risks but also reputational risk. Extending the supply chain globally into emerging regions places new responsibilities on the supplier and supply, not only to monitor environmental, social, political, and security concerns, but also to influence them. Thus, students will develop a more in-depth understanding of the job of the supply manager of today as they go beyond the scope of supply chain efficiency and value for money spent to search for competitive advantage in the supply chain.
Prerequisite(s): MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-.
Equivalent(s): SCM 510G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the role of supply processes, strategies, and organizations to the practice of supply management.
- Assess make/buy insource or outsource needs according to operational objectives, feasibility, and available resources.
- Evaluate suppliers and discuss the value of supplier relations to successful supply management.
- Explain the legal and ethical issues involved in global supplier relations from a supply management perspective.
SCM 610 - Supply Chain Management
Credits: 4
This course explores the management and flow of materials in a typical enterprise supply chain. Students examine a complete overview of material flow, from internal and external suppliers, to and from the enterprise. Topics may include basic elements of the supply chain, just-in-time (JIT), total quality management (TQM), enterprise resource planning (ERP), demand planning, and capacity management.
Prerequisite(s): (MGMT 410 with a minimum grade of D- or MGMT 500G with a minimum grade of D-) and (CMPL 402 with a minimum grade of D- or CMPL 502G with a minimum grade of D- or MGMT 502G with a minimum grade of D-) and (MTH 402 with a minimum grade of D- or MATH 502G with a minimum grade of D-).
Equivalent(s): MGMT 610G, SCM 610G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Describe the concepts of managing the flow of materials in a typical enterprise supply chain.
- Summarize a complete overview of material flow, from internal and external suppliers, to and from the enterprise.
- Explain how just-in-time (JIT), total quality management (TQM), enterprise resource planning (ERP), demand planning, and capacity management operate in supply management.
- Demonstrate how concepts and principles of supply chain management are applied in authentic supply management situations.
SCM 715 - Logistics Management
Credits: 4
Logistics is planning and managing the movement of goods along the supply chain. This course provides students opportunity to identify and apply logistical and advanced managerial terms and theories. Designing effective development and management of the supply chain network is an invaluable source of sustainable, competitive advantage in today's turbulent global marketplace. In the contemporary scenario, demand is difficult to predict and the supply chain needs to be more flexible and customer-focused.
Prerequisite(s): SCM 610 with a minimum grade of D- or SCM 610G with a minimum grade of D-.
Equivalent(s): SCM 615G
Grade Mode: Letter Grading
View Course Learning Outcomes
- Analyze how sustainability issues affect the supply chain function and logistics.
- Deconstruct the challenges and complexities of setting up distribution channels and functions from a logistics perspective.
- Analyze the value chain and the key challenges for global logistics operators.
- Propose how to create a distribution channel in a foreign market that is customer-focused and provides a competitive advantage.